Ben Utecht highlights new product launch of Shower Sock and his second book, "The Champion's Creed"
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Ben Utecht highlights new product launch of Shower Sock and his second book, "The Champion's Creed"
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Host Jeremy C. Park talks with Ben Utecht, Super Bowl XLI Champion, bestselling author, and entrepreneur, who discusses his journey from sports to business leadership and philanthropy. Ben is the founder of SoleCareRx and Chief Culture Officer for True North Private Equity, where he oversees a family of companies spanning multiple industries. He was the keynote speaker at the cityCURRENT signature speaker series event in Nashville on May 15, 2025 and will be speaking in Memphis in August.
During the interview, Ben talks about his experience playing for the Indianapolis Colts under Hall of Fame Coach Tony Dungy, which inspired his second book "The Champion's Creed" and his work as a chief culture officer. Ben highlights his book "The Champions Creed: Build Your Culture on the Power of Belief," which offers a blueprint for organizations ready to transform their culture from the inside out. He explains how the Indianapolis Colts, under Coach Tony Dungy, integrated beliefs and values and intentionally designed, built, and practiced their winning culture, both on and off the field. Ben emphasizes that culture should be treated as a strategic priority in businesses, and shares practical examples of how to create objective protocols that can be measured and reviewed. He encourages readers to see culture as a revenue driver and provides the website benutechspeaks.com for more information and book purchases.
Ben also discusses the development and recent launch of Shower Sock, an anti-bacterial and anti-fungal disposable shower sock to protect feet in private and public showers. As the founder of SoleCareRx, he shares how the product idea started when he experienced a foot infection after taking a shower in flip flops while playing in the NFL. He talks about the product's exciting potential, noting its affordability and applications in preventing foot infections globally. Ben also highlights the philanthropic aspect of Shower Sock, partnering with Samaritan's Feet, a nonprofit organization distributing shoes to under-resourced communities around the world to help prevent skin infections. Ben is donating part of his cityCURRENT speaking honorariums to support Samaritan's Feet shoe distributions in Nashville and Memphis, Tennessee.
To learn more about Shower Sock, visit https://showersock.com/. To learn more about Ben Utecht, his speaking and his book, "The Champion's Creed: Build Your Culture on the Power of Belief," visit https://benutechtspeaks.com.