Do Work You Love. Sounds simple, doesn't it? But the reality can be quite different. Whether you're just starting out or simply ready to head in a new direction, you're going to need some help turning your natural skills into success-seeking missiles of radness.

On hand is Gavin Strange, a creative working by night under the name of JamFactory and, by day, at Aardman Animations - the Academy Award-winning studio behind Wallace & Gromit and Shaun the Sheep.

With advice, encouragement and a reminder that life's too short to not pursue your passion, whatever your age or position - from school leaver or graduate just starting out to CEO ready to head in a new direction, Do Fly will inspire you to:

Change your perspective and revamp your mindset Develop creative side projects Stay optimistic and resilient Discover skills and passions you never knew you had!
Do Fly is your all-in-one guide, ticket and passport to a new destination. Are you ready for take off?

'A unique formula for self-motivation, staying passionate, and striking that often elusive balance between paying the bills and enjoying life to the creative max. A gem of a book'
Inky Goodness

'A light-hearted and hilarious guide packed full of lessons on how to discover your passion, turn it into something that supports you and dedicate 100% of your time to doing what you love. A frank, hip hop lyric-peppered self help book for people who don't read self help books.'
HUCK magazine