'A no-nonsense book which cuts through all the confusing nutritional information out there with wonderfully simple explanations and practical and delicious tips!' (DR AMIR KHAN, Sunday Times bestselling author)

'An absolute must-read. Warmly educational, accessible and best of all, totally do-able. This book is the voice the UPF movement needs.' (ANNA MATHUR, Sunday Times bestselling author)

'If you’ve been confused about Ultra Processed Foods then this is the book for you. Nichola has done a fantastic job at breaking down the evidence around UFPs, but also at helping readers to simply navigate a diet with fewer UPFs. This is a really detailed and practical guide for everyone.' (CHARLOTTE STIRLING-REED, Sunday Times bestselling author)

'This book empowers readers to navigate the complex world of ultra-processed foods, offering practical insights and a thorough 4-week plan to reduce our intake. It's a masterful guide that enlightens and nourishes without constraining, transforming our relationship with food for enduring health and well-being.' (DR IDZ, author of Saturated Facts)

'This is a fantastic book, which will help people eat more nutritious food, so they can enjoy what they eat while supporting their long-term health. A must-read for those looking to cut through the noise around UPFs and better understand what foods are in this category and, importantly, how to eat less of them.' (GRAEME TOMLINSON (THE FITNESS CHEF), Sunday Times bestselling author)