2Bobs—with David C. Baker and Blair Enns

著者： David C. Baker and Blair Enns
無料で聴く

  • サマリー

  • Conversations on the art of creative entrepreneurship with David C. Baker and Blair Enns
    続きを読む 一部表示
activate_samplebutton_t1
エピソード
  • How to Avoid Commodifying Your Offering

    How to Avoid Commodifying Your Offering
    2024/09/11

    Blair sees four common behaviors when business owners are looking to get deals moving in times of economic decline, stagnation, or uncertainty that end up doing long term harm to their positioning and pricing.

    LINKS

    "Four Ways to Commodify Your Offering" by Blair Enns on WinWithoutPitching.com

    "Phase Your Client Engagements" 2Bobs episode
    続きを読む 一部表示
    30 分
  • Are Email Newsletter Even Viable Anymore?

    Are Email Newsletter Even Viable Anymore?
    2024/08/28

    Every few years we’re told that we need to move on from using email newsletters as a part of our marketing platform. And David says that advice has always been wrong.

    Links

    David’s article on Punctuation.com (subscribe to his newsletter at the bottom of the page)

    “Email is the Most Consistent, Reliable Marketing Channel on the Web and I Can Prove It” by Rand Fishkin
    続きを読む 一部表示
    30 分
  • How to Make Horizontal Positioning Work

    How to Make Horizontal Positioning Work
    2024/08/14

    David provides some clear examples of what is required for a firm to be successful at offering one service for many different verticals.

    Links

    “Strengthening a Weak Horizontal Positioning” by David C. Baker on punctuation.com
    続きを読む 一部表示
    23 分

あらすじ・解説

Conversations on the art of creative entrepreneurship with David C. Baker and Blair Enns
マネジメント リーダーシップ 経済学
続きを読む 一部表示

2Bobs—with David C. Baker and Blair Ennsに寄せられたリスナーの声

カスタマーレビュー：以下のタブを選択することで、他のサイトのレビューをご覧になれます。

Audible.co.jp

Amazon.co.jp
レビューはまだありません。