In this conversation, Jack met with Kevin L. Brown, Founding Partner and CEO of Mighty Ally.

Kevin is a writer, a speaker, and CEO of the nonprofit hybrid Mighty Ally. He initially spent 15 years building private sector brands - from Apple to adidas, Formula One to fintech startups. And in his first four corporate gigs, Kevin helped each company scale towards acquisition, including one he co-founded. Then, a passion for the orphan crisis (his why) led to living in Uganda, followed by South Africa, Mauritius, and Malaysia. In 2017, he co-founded Mighty Ally — Uganda’s second-ever B Corp.

Kevin is an Acumen East Africa Fellow, plus an advisor for two grantmakers: Roddenberry Foundation and Greenwood Place. He served on the board of Impact Hub, won a Valiente Award at SXSW and a NEXT Award for Startup of the Year, was named an Executive Influencer by Billboard Magazine, and proudly sports a torn Achilles from the Ironman World Championship.

Three daughters from Uganda and China fuel his work to end poverty and injustice. Years ago, he and his high-school sweetheart wife sold their house, car, and everything they owned. And they set out as a nomadic family of five — with only a backpack and suitcase each — to live on every continent together by 2030.

The episode covered:

- The challenges faced by nonprofits, particularly the 'nonprofit starvation cycle.'
- The 'Fundable and Findable Framework,' emphasizing the importance of brand clarity and effective communication in fundraising.
- Kevin's insights on targeting donor groups, the role of AI tools in experimentation, and the significance of a well-designed website.
- Reflecting on Kevin's journey of writing his new book also reflects on the journey of writing his book, 'Fundable & Findable: The Brand-New Way to Fix Your Nonprofit Fundraising.'

Connect with Kevin on Linkedin here: https://www.linkedin.com/in/kevinlbrown/
Learn more about his new book here: https://fundablefindable.org/

Chapters

00:00 From Private Sector to Social Impact
02:46 Understanding Nonprofit Challenges
06:08 The Fundable and Findable Framework
08:52 Communications and Clarity in Fundraising
11:47 Targeting Donor Groups Effectively
14:57 Experimentation and AI Tools in Nonprofits
17:53 The Journey of Writing 'Fundable and Findable'
20:53 Insights from the Book Launch at Skoll
24:04 Key Principles for Nonprofit Success
26:55 Crafting a Clear Mission Statement
30:04 The Importance of Your Website
33:14 Building a Budget-Friendly Website
35:48 Final Thoughts on Nonprofit Fundraising



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