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サマリー
あらすじ・解説
This week Andrew adds his 2p into the debate over which is better - podcast or webinar.
Well, one is a really effective way to:
- Reduce the costs of producing content for marketing
- Create really targeted communications material
- Improve the quality of your content output
- Make your content more sharable with your audience
- Overall increase the ROI of your marketing and PR budgets
The other is a webinar.