Long-time friend and acclaimed wedding photographer, Brian Callaway, joins me for a heartfelt stroll down memory lane. We reminisce about our kids growing up and our evolving businesses while focusing a lens on the wedding photography industry in the age of COVID-19. Brian and his wife Allison have reshaped their focus from being contest winners to prioritizing their clients and family. It's an eye-opening discussion that sheds light on the personal and professional shifts that many of us have been forced to make during these challenging times.

New priorities emerge in this post-pandemic world, and as parents, we've had to be agile and adaptive. We discover how having teenagers has not only brought us joy but also presented new revenue streams. Let's delve into the world of technology and services like Photoday and Got Photo that ease our tasks. We also talk about the high school senior market—a gold mine of potentials that is yet to be fully tapped.

Our occupations, albeit fulfilling, can demand a toll on our bodies. I discuss my battle with knee and neck injuries, a familiar narrative among our peers like Chrissy Odom and Cliff Mauntner. The wedding industry has been hit hard by the pandemic, and the luxury market, our saving grace, has also felt the tremors. But, we aren't backing down just yet. We bring you strategies to attract new clients, the potential of creating a 'power deck' to engage luxury planners, and even a detour into the bustling world of TikTok. Despite the challenges that come with navigating social media platforms, we believe in authenticity and remaining true to who we are.

Get ready for a journey filled with laughter, life lessons, and a whole lot of learnings about the changing face of the wedding photography industry. Listen, learn, and let's adapt together to this ever-changing world.

https://callawaygable.com/

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