In this episode of Beauty Business Breakthroughs, Shara breaks down the exact steps to build a fully booked beauty business—whether you're brand new or ready to expand your clientele. From leveraging social media without paid ads, to mastering your booking links, getting real reviews, and building word-of-mouth momentum, she shares the proven strategies that built her business from scratch.

You'll also learn how to: ✨ Maximize Instagram, Facebook, and Pinterest for client growth ✨ Avoid the most common link and bio mistakes ✨ Turn every happy client into a referral machine ✨ Know when to DIY and when to outsource ads ✨ Start networking like a pro (even if you're shy)

This is the real talk every beauty pro needs to hear. No fluff—just actionable steps to help you grow without burning out or breaking the bank.

If you’re adding new services and wondering if it’s time to rebrand or split your pages, this episode will save you time, energy, and confusion. Shara coaches Luxe student Carly Rose through a real-life decision many beauty pros face: how to evolve your brand without starting from scratch.

In this minisode, you’ll learn:

• Why managing multiple IG pages can stall your growth

• How to choose a brand name that allows for expansion

• The power of staying under one clear umbrella

• Tips to avoid rebranding regret down the line

• A smarter way to position your services and future-proof your business

If you’re ready to grow without the overwhelm, this is your cue to simplify and scale. Want to go deeper? DM “success” to @luxebeautyandbodyco on Instagram to get your roadmap into the Scale to 6 Figures Academy. It’s time to turn listeners into implementers and grow your beauty business the real way.

In this heartfelt episode of Beauty Business Breakthroughs, Shara sits down with Kimberly, a mother of five and a soon-to-be spa owner in Mississippi who’s turning personal pain into powerful purpose. After losing her mother and husband in the same year, Kimberly made a bold decision: to build a healing-centered med spa that serves everyone—from children to cancer patients—with love, light, and luxury.

🌿 Inside this minisode:

• Why luxury is about how people feel in your presence, not price tags

• How Kimberly used her Luxe scholarship to gain clarity and confidence

• Her vision for Neuro Med Spa: A first-of-its-kind healing and inclusive space

• The power of purpose when building through pain and loss

• Why Luxe training helped her stop waiting for perfect—and start leading now

🎧 Whether you're in the early stages or navigating a reinvention, this episode reminds us that your business can be a beacon of healing and hope.

📲 Ready to turn your passion into a real business with strategy, not hustle? DM “SUCCESS” to @luxebeautyandbodyco and get the roadmap to join our Scale to 6 Figures Academy.

In this Luxe minisode, Shara sits down with advertising expert Robert Brill, founder of Brill Media, to demystify the world of paid ads. If you’ve ever felt lost in the world of Facebook, Meta, or Google ads — or unsure if they even work — this episode breaks it all down with clarity and strategy.

You’ll learn:

• What “media buying” really is (and why most beauty pros skip it)

• Why clicks and likes don’t pay the bills — conversions do

• How small beauty businesses can compete with big brands using smart targeting

• The power of SOPs and hiring to scale sustainably

• Why the right ad partner is key to hitting your next income milestone

Whether you're just getting started with ads or ready to scale with strategy, this episode gives you the foundational tools — and mindset — to run profitable campaigns.

💡 Want to go deeper?

DM “success” to @luxebeautyandbodyco on Instagram to get your roadmap into the Scale to 6 Figures Academy. It’s time to turn listeners into implementers and grow your beauty business the real way.

Struggling to turn Instagram interest into consistent bookings? In this episode, Sherra coaches a beauty pro through building a real system behind the scenes—so clients don’t just follow, they actually book (and keep coming back).

You’ll learn:

🎯 Why segmenting your email list is crucial for growth

🎯 The difference between campaigns and automated flows (and how to use both)

🎯 Easy tools to get started with email + text marketing

🎯 What platforms Shara recommends instead of Shopify email

🎯 How Shara generated nearly $800K just from nurturing her audience

🎯 The #1 mindset shift that turns emails into income

This episode is your step-by-step roadmap to build a real client communication system that sells for you—even when you're off the clock

💡 Want to go deeper?

DM “success” to @luxebeautyandbodyco on Instagram to get your roadmap into the Scale to 6 Figures Academy. It’s time to turn listeners into implementers and grow your beauty business the real way.

In this Beauty Business Breakthroughs minisode, you’re getting an inside look at a powerful coaching moment inside the Scale to Six Figures Academy. Shara coaches a seasoned massage therapist who's ready to expand into body sculpting—but feeling overwhelmed trying to balance business, certifications, and mom life.

If you’ve ever felt stuck between your big goals and your real-life responsibilities, this episode is your permission slip to simplify and keep moving forward. Shara breaks down:

• Why doing “all the things” can stall your progress

• How to break certifications into manageable, achievable steps

• The smart order to learn body sculpting techniques

• How to make progress even with limited time

• Why adding services slowly still leads to big growth

This minisode is a reminder that success doesn't require burnout—it requires strategy, structure, and consistency. Whether you're in the middle of a pivot or just starting to scale, this episode will give you the clarity and momentum to keep going. Want to go deeper? DM “success” to @luxebeautyandbodyco on Instagram to get your roadmap into the Scale to 6 Figures Academy. It’s time to turn listeners into implementers and grow your beauty business the real way.

In this Beauty Business Breakthroughs minisode, Shara breaks down one of the most confusing parts of building a beauty business: pricing your services and packaging them with clarity.

If you’ve ever second-guessed what to charge—or felt overwhelmed trying to price each service individually—this episode is for you.

Shara shares the simple strategy she used to grow a booked-out beauty business:

✅ Price based on time, not complexity ✅ Know what others in your area are charging ✅ Build client trust through clarity and consistency

This episode is all about keeping it simple so you can stay profitable, confident, and fully booked.

DM “success” to @luxebeautyandbodyco on Instagram to get your roadmap into the Scale to 6 Figures Academy. It’s time to turn listeners into implementers and grow your beauty business the real way.