Why do so many smart professionals set goals… and still fall short? In this episode of New Amsterdam Radio, Host Flo sits down with Executive Behavioral Coach Debbie Longo to break down the truth about goal-setting in business — and how to actually follow through.

Debbie answers essential questions on:

1. The #1 reason most people fail to reach their goals
2. What makes a goal truly strong in a leadership or corporate setting
3. How to keep motivation alive over time
4. What to do when you feel stuck, discouraged, or off-track
5. How to align personal goals with team or company goals
6. The proven framework Debbie teaches clients to stay focused
7. A transformational success story that shows the power of goal clarity

Whether you’re a small business owner, team leader, or executive—this episode offers fresh, behavior-based insights that go beyond the typical goal-setting talk.

Episode Title: Unlocking Hidden Profits with Mr. Marketing — Featuring Mark Newsome

Episode Summary: In this insightful episode of The Six-Figure Shift Show, host Debbie Longo, Executive Behavioral Coach, sits down with Mark Newsome—aka Mr. Marketing—to explore three low-tech strategies for helping brick-and-mortar businesses uncover hidden profit centers. Together, they talk shop, share strategies, and reveal practical shifts that can help business owners boost their bottom line in the next 90 days—without burning out.

What You’ll Learn:

• How traditional business owners can generate 25% more revenue with untapped resources
• Why marketing doesn’t have to be complex to be powerful
• Behavioral habits that may be quietly draining your profit potential
• Tips for shifting from “stuck” to strategic growth

Perfect For: Small business owners, brick-and-mortar entrepreneurs, and executives ready to take simple action steps that create significant financial impact.

Connect with Mark Newsome: Website: youcanmarketonlinenow.com LinkedIn: Mark Newsome

Learn More About Debbie: lifeinbloomny.net Follow on LinkedIn: Debbie Longo

Guest: Debbie Longo, Executive Behavioral Coach

In this power-packed episode of the Stoned Genius Podcast, host Cliff sits down with Debbie Longo—an Executive Behavioral Coach with over 24 years of experience transforming workplace behavior and boosting organizational performance. Together, they explore how intentional goal setting can revolutionize leadership, improve team morale, and increase profits in today’s corporate world.

Topics Covered:

• The difference between goal setting and goal making—and why it matters
• Common behavioral blocks that stop teams from achieving success
• How to align personal performance goals with company vision
• Why executives should rethink the “top-down” approach to accountability
• Real-life examples from corporations that transformed with behavior-based coaching

What You'll Learn:

• Behavioral strategies that promote follow-through and execution
• How to create a psychologically safe environment where goals stick
• Simple frameworks for turning abstract goals into actionable steps

Connect with Debbie Longo: LinkedIn: https://www.linkedin.com/in/debbie-longo-life-in-bloom-ny/ Behavioral Profit Podcast: https://podcasts.apple.com/us/podcast/behavioral-profit/id1814656212 YouTube Channel: https://www.youtube.com/@debbielongoEBC

About the Show: The Stoned Genius Podcast goes beyond the buzz to unpack serious strategies from unique minds. Each episode dives deep into thought-provoking topics with guests who are disrupting the status quo and shaping the future.

Like what you hear? Don’t forget to subscribe, leave a review, and share this episode with fellow leaders and entrepreneurs who are ready to level up.

🎧 Available on Apple Podcasts, Spotify, YouTube, and everywhere you get your podcasts.