• Beyond The Cart: an eCommerce Growth Podcast

  • 著者： Veena
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Beyond The Cart: an eCommerce Growth Podcast

著者： Veena
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  • Beyond the Cart is your weekly dose of eCommerce advice. Actionable tips, insights and trends in eCommerce marketing. Biteable size content. Each episode is less than 20 mins From conversion rate optimisation, paid ads, UGC, international expansion to profitability and beyond. Every week we invite either a D2C brand founder - who is in the weeds of growing their store or an expert living the eCommerce marketer life. The only podcast to help both DTC brands and Amazon resellers. No Fluff, No B.S. You’d have really wanted this Podcast sooner than l
    Veena
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あらすじ・解説

Beyond the Cart is your weekly dose of eCommerce advice. Actionable tips, insights and trends in eCommerce marketing. Biteable size content. Each episode is less than 20 mins From conversion rate optimisation, paid ads, UGC, international expansion to profitability and beyond. Every week we invite either a D2C brand founder - who is in the weeds of growing their store or an expert living the eCommerce marketer life. The only podcast to help both DTC brands and Amazon resellers. No Fluff, No B.S. You’d have really wanted this Podcast sooner than l
Veena
マーケティング 経済学
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エピソード
  • Understanding D2C/Retail Customer Journey Via Mystery Shopping

    Understanding D2C/Retail Customer Journey Via Mystery Shopping
    2024/11/14

    In this episode my host Marielle, co-founder, Humii and I chat about Understanding D2C/Retail Customer Journey Via Mystery Shopping.

    - Whether you're in eCommerce or brick-and-mortar retail, tune in to learn how mystery shopping can elevate your strategy and deliver real-world results for your business. - When is a good time to know why your customers are not converting?

    -What can be done etc?


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    25 分
  • eMail Marketing Strategy during BFCM & Holiday Season

    eMail Marketing Strategy during BFCM & Holiday Season
    2024/11/11

    In this episode we breakdown best email strategies for Black Friday & Cyber Monday.

    - How to tackle deliverability

    - Segmentation

    - How to stand out in the Inbox

    - How to make sure your audience opens your email

    & Much more
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    23 分
  • Forecasting For Sustained Growth

    Forecasting For Sustained Growth
    2024/08/27

    In this episode I chat with Matt Putra, CFO, EightX.

    In this info packed episode we uncover:

    - Managing your marketing to balance growth/sustainability

    - Difference between contribution margin and contribution dollars

    - How to have a profitable Black Friday Cyber Monday?

    - When to start forecasting?

    - What to look for in a CFO?

    - When to hire a CFO?

    and much more

    This is one episode you don't want to miss.


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    25 分

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