Brian Davidson – From Nike Retail to Giannis, NBA Titles, and Building a New Sports Venture
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Brian Davidson – From Nike Retail to Giannis, NBA Titles, and Building a New Sports Venture
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From making $11 an hour on the retail floor at Nike to signing Giannis Antetokounmpo and flying on the Nike jet, Brian Davidson’s story is all about betting on yourself and building something bigger. As the architect behind the most successful signature launch in Nike Basketball history and a championship-winning executive with the Milwaukee Bucks, Brian has seen the sports business from every angle.
Now, as founder of Sports Business Ventures, he’s helping athletes, teams, and brands rethink how they connect, mentor, and grow.
🎯 We talk about:
Getting into Nike through retail hustle and mentorship
Launching Giannis’s $100M signature line and shaping his brand
What it’s like working inside an NBA front office
Winning a title with the Bucks and knowing when to move on
Why he started Sports Business Ventures
Advice he’d give to students and young professionals chasing their dream
Whether you're trying to break into the industry or level up your impact, Brian’s story is a reminder that every big leap starts with a small opportunity.
Show Notes
00:06 – Cold Open: From $11/hour to flying private with Giannis
00:21 – Intro to Brian Davidson and his journey
01:24 – Getting into Nike through retail and persistence
02:21 – Signing Giannis and launching the most successful Nike signature shoe
03:00 – Joining the Milwaukee Bucks and winning an NBA title
03:07 – Launching Sports Business Ventures with his wife
03:38 – Key lessons: relationships, problem-solving, and pressure
04:26 – Rewind the Clock: Advice to his college self
04:59 – Closing thoughts: From retail to rings
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