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Childhood best friends turned successful franchise owners Kathryn Allen and Morgan Noller reveal their remarkable journey from selling scrunchies as kids to becoming top-performing Soccer Stars franchisees in this captivating conversation.

These dynamic entrepreneurs speak candidly about their transitions from corporate careers to business ownership, sharing how they've managed to double growth rates, achieve system-wide recognition, and create thriving businesses while balancing the demands of motherhood. Their contrasting approaches—Kathryn focusing on B2C enrollment while Morgan excels at B2B partnerships—demonstrate the flexibility within franchise systems.

What truly stands out is their strategic approach to business building. Initially focused on revenue growth and establishing quality programs, they've evolved to carefully analyzing profit margins and optimizing operations. Both credit their success to thoughtful delegation, identifying their strengths, and building strong team cultures that minimize turnover. As Kathryn explains, "The coaches are the heart and soul of our company," which is why investing in their development and creating meaningful work environments has been crucial to their success.

Perhaps most valuable is their honest assessment of the franchise model's advantages. While acknowledging they could have built independent soccer coaching businesses, both agree franchising accelerated their growth timeline by years. The systems, support, and lessons learned from other franchisees allowed them to avoid common pitfalls and scale rapidly. Now, they're expanding their entrepreneurial portfolios as franchise consultants with The Franchise Insiders, particularly passionate about helping more women discover the opportunities in franchise ownership.

Ready to explore how franchise ownership might transform your life? Visit thefranchiseinsiders.com to learn more and connect with Kathryn or Morgan directly. And stay tuned for their upcoming podcast, "BFFs: Best Friends in Franchising," where they'll continue sharing insights from their entrepreneurial journey.

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From your pals in franchise ownership, Jack and Jill Johnson.