Channel Marketing Champs

著者： Sharper B2B Marketing
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  • Need to maximise MDF, pump up partnerships, amplify alliances, and rip it up with ROI? Then let's get ready to rumble! Step into the ring with the best and the brightest channel marketers as they share their hard won insights, top tips, and expertise.
    Sharper B2B Marketing
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あらすじ・解説

Need to maximise MDF, pump up partnerships, amplify alliances, and rip it up with ROI? Then let's get ready to rumble! Step into the ring with the best and the brightest channel marketers as they share their hard won insights, top tips, and expertise.
Sharper B2B Marketing
続きを読む 一部表示
エピソード
  • "Channel Marketing is Dead" (Except it isn't), with Simon Edward, ex CMO IBM

    "Channel Marketing is Dead" (Except it isn't), with Simon Edward, ex CMO IBM
    2025/02/11

    Our debut matchup on Channel Marketing Champs is Simon Edward, a man with boundless industry experience, including 35 years at the mighty IBM.

    Simon joins host Russ Powell, as they discuss 'heartbeat' marketing; embracing a digital-first partner model; friction-free vendor-partner relationships and everything in between.
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    19 分
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