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Commerce Today

Commerce Today

著者： Joshua Warren
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 Short, actionable updates on ecommerce and omnichannel technology that help merchants of all sizes succeed. We focus on things you should be doing today to be successful in the ecommerce industry.© 2025 CommerceToday.fm マーケティング マーケティング・セールス 経済学
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  • Episode 133: EPR & Packaging Laws: California SB-54 and New Costs of Ecommerce Packaging

    Episode 133: EPR & Packaging Laws: California SB-54 and New Costs of Ecommerce Packaging
    2025/07/22
    In this episode of Commerce Today, host Joshua Warren dives into the new and crucial packaging laws affecting the e-commerce industry, specifically focusing on Extended Producer Responsibility (EPR). He explains that EPR policies are sweeping across the United States, mandating that producers manage recycling programs for their packaging. California's landmark SB 54 law, which requires all packaging to be recyclable or compostable by 2032, is highlighted along with its significant implications for e-commerce businesses. Joshua discusses the anticipated increase in costs, the need to register with Producer Responsibility Organizations like the Circular Action Alliance, and the steps businesses should take now to ensure compliance. He also touches on the broader objectives of these regulations to reduce environmental waste, improve recycling infrastructure, and promote innovation in product packaging. If you're in the e-commerce sector, this episode is crucial for understanding how these impending laws will impact your business.
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    23 分
  • Episode 132: ADPPA and 2025 State Privacy Laws: New Rules for Data Privacy Compliance

    Episode 132: ADPPA and 2025 State Privacy Laws: New Rules for Data Privacy Compliance
    2025/07/14
    In this episode of Commerce Today, host Joshua Warren explores the complexities of various state privacy laws and their implications on e-commerce businesses. Covering developments across over 20 states, including eight new laws effective this year, Joshua discusses the proposed American Data Privacy and Protection Act (ADPPA), which aims to standardize privacy protections across the U.S. Despite its stalled progress due to pushback from states like California, businesses need to understand the current patchwork of state laws. Joshua details the requirements and quirks of these laws and offers practical tips on compliance, from updating privacy notices to mapping out data and setting up consumer request me
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    24 分
  • Episode 131: How Generative AI Is Powering Personalized Ecommerce (Without a Heavy CDP)

    Episode 131: How Generative AI Is Powering Personalized Ecommerce (Without a Heavy CDP)
    2025/07/08
    In this episode of Commerce Today, we dive into how generative AI is transforming e-commerce personalization. Discover how AI tools are making it easier for brands, especially small and mid-sized businesses, to offer Amazon-level personalization without hefty infrastructure. We discuss why personalization is crucial, how AI can infer customer preferences even without logins, and the significant impact on customer engagement and business revenue. Learn practical steps and examples from leading brands on leveraging AI for personalized marketing, product recommendations, and more. Tune in to stay ahead in the AI-driven e-commerce landscape!
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    22 分

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