Communication Queen | entrepreneurship, marketing, storytelling, public speaking, and podcasting

著者： Kimberly Spencer | Master NLP Performance Coach for Entrepreneurs CEO of Communication Queens TEDx Speaker Author and Entrepreneur for 17+ years
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  • Welcome to Communication Queens, the podcast for service-based entrepreneurs, creatives, coaches, and consultants who want to hone their storytelling craft and oratory skillset and leverage podcasting as a form of lead generation. Our mission is to help you get booked on podcast interviews as a guest, share your story in a way that connects, serves, and sells, and ultimately grow your business through the power of podcasting. Each episode, your host Kimberly Spencer, and her guests will share actionable tips and strategies for optimizing your communication skills, crafting compelling stories, and networking with podcast hosts to secure high-value interview opportunities. From live coaching to eliminate any subconscious blocks to your voice or just create more cohesiveness and impact with your story, to interviews with Global Top 100 Podcasters, and 7-figure CEOs, we bring on expert guests from a variety of industries to share their insights and experiences, and to inspire you to take your podcasting game to the next level. Whether you're a seasoned podcast guest or just getting started, Communication Queens is the go-to resource for mastering the art of communication and leveraging podcasting as a lead generation tool. Join us each week as we share our knowledge, expertise, and passion for helping service-based entrepreneurs succeed in the world of podcasting. Subscribe now and let's dive in! Follow us on Youtube @communicationqueens and on Instagram at @communicationqueensagency
    © Communication Queens, LLC
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  • Unlocking the Secrets of Podcast Guesting: Your Path to Influence with Cliff Ravenscraft

    Unlocking the Secrets of Podcast Guesting: Your Path to Influence with Cliff Ravenscraft
    2024/07/23
    Ever considered the impact of being a podcast guest? In this episode of the Communication Queens podcast, host Kimberly Spencer and seasoned podcaster Cliff Ravenscraft dive into the evolving landscape of podcasting. Cliff, with his extensive experience since 2005, emphasizes the power of podcast guesting for exposure and audience growth. Kimberly, a master communications coach, highlights the importance of storytelling and authenticity in building connections. They discuss overcoming limiting beliefs, the pitfalls of ad-heavy content, and the need for genuine engagement. Together, they provide actionable insights for aspiring podcasters, stressing the value of delivering meaningful content and fostering relationships over mere monetization. Cliff Ravenscraft a Master Business Coach, Mentor & Speaker. His focus is to help you break free from any beliefs and/or behaviors that are holding you back from living the life of your dreams and doing the work you feel most called to do in this world. What you will learn from this episode… Evolution and trends in podcasting since its inception.The significance of podcast guesting for gaining exposure and building a following.The impact of storytelling and authenticity in podcast guesting.The importance of providing value and nurturing relationships with audiences.Concerns about the increasing prevalence of advertisements in podcasts.Strategies for effective outreach and securing podcast guest spots.The role of personal stories in creating connections with listeners.Overcoming limiting beliefs related to earning money in podcasting.The necessity of capturing listener attention in the first few seconds of an episode.The collaborative nature of the podcasting community and sharing resources for improvement. Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube. Moments of Note: Introduction to Podcasting Trends (00:00:00) Cliff discusses the vast number of podcasts and the potential follower growth through guest appearances. Welcome to Communication Queens (00:00:50) Kimberly introduces the podcast and its purpose for leaders and speakers to share their stories. Book Announcement (00:01:13) Kimberly shares her excitement about her book release, focusing on podcast guesting strategies. Cliff's Podcasting Journey (00:02:36) Cliff reflects on his long experience in podcasting and the changes he has witnessed. Podcasting's Early Adoption (00:02:56) Cliff discusses the initial growth of podcasting, particularly its adoption by Apple. Podcasting's Peak and Misconceptions (00:04:43) Cliff addresses the misconception that podcasting peaked in 2008 and its ongoing relevance. Trends in Podcasting Platforms (00:05:48) Cliff mentions the involvement of tech giants like Microsoft and Google in podcasting. YouTube and Podcast Confusion (00:06:01) Cliff critiques the blending of podcasting definitions with YouTube's content format. The Impact of 'Serial' on Podcasting (00:07:55) Cliff highlights how the podcast 'Serial' popularized the medium, particularly true crime. Advertising Trends in Podcasting (00:08:56) Cliff discusses the rise of ads in podcasts and listener frustrations with excessive advertising. Monetization Beyond Ads (00:09:04) Kimberly emphasizes the importance of providing value in podcasting beyond just monetization. Host Endorsements vs. Standard Ads (00:11:04) Kimberly contrasts effective host endorsements with generic advertisements in podcasts. Challenges in Podcast Advertising (00:12:08) Cliff shares concerns about the sustainability of traditional advertising models in podcasting. Trends in Podcast Guesting (00:16:01) Cliff discusses the growing trend of podcast guesting and its value for exposure. The Impotance of Being a Podcast Guest (00:16:54) Cliff emphasizes that podcast guesting is a powerful strategy for reaching target audiences. Maximizing Podcast Guesting Opportunities (00:20:42) Cliff explains how being a guest can lead to significant follower and client growth. Intentions Behind Podcast Guesting (00:21:15) Kimberly stresses the need for genuine intentions and value delivery when guesting. Clarity in Podcast Guesting Goals (00:22:16) Cliff advises on understanding your audience and goals for effective podcast guesting. Podcast Guesting Strategies (00:23:30) Cliff discusses hiring experts for effective podcast guesting and avoiding generic outreach. Coaching and Communication Skills (00:24:38) Kimberly emphasizes the importance of storytelling and coaching in enhancing communication skills for podcasting. Building Audience Relationships (00:25:15) Kimberly explains the need for podcasters to connect with audiences through relatable storytelling. The Importance of Storytelling (00:26:39) Cliff highlights storytelling as essential for creating intimacy and connection with podcast audiences. Kimberly's ...
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    54 分
  • The Hilarious Chaos of Parenting and Podcasting with Verity Sangan

    The Hilarious Chaos of Parenting and Podcasting with Verity Sangan
    2024/07/16
    Ever wondered if you could start a podcast with a baby in the background? In this episode of the Communication Queens podcast, Kimberly Spencer and Verity Mansfield dive into the world of podcasting with infectious enthusiasm. They discuss the joys and challenges of balancing parenting with podcasting, sharing personal anecdotes that highlight their authenticity and relatability. Verity recounts her journey into podcasting, emphasizing the unexpected success and connections she made. Both hosts stress the importance of authenticity over polished perfection, reflecting on how real-life interruptions, like kids or pets, can actually enhance the listener's experience. They also offer valuable insights into crafting standout podcast pitches, underscoring the need for genuine engagement and quality communication. Verity Sangan is the host of The Lazy Girl’s Guide to Podcasting, mother, and lover of Terry’s Chocolate Orange. Verity’s journey into the world of podcasting may have started by accident, but it quickly became a creative outlet for her. What you will learn from this episode… Challenges and joys of podcastingPersonal anecdotes related to parenting and podcastingBuilding relationships within the podcasting communityApproach to interviewing guestsImportance of authenticity and relatability in podcastingChallenges of being a guest on new podcastsSignificance of considering the long-term vision of a podcastStanding out in podcast pitchesNeed for authenticity and relatability in podcastingIntersection of parenting and podcasting Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on YouTube. Moments of Note: Podcast Interview Slots (00:00:00) Kimberly discusses the limited number of interview slots available for podcast guests and the need to stand out. Starting a Podcast (00:01:03) Verity shares her spontaneous decision to start a podcast after having a baby and the journey of creating and growing her podcast. Benefits of Podcasting (00:04:10) Verity discusses the connections and friendships she has made through podcasting and the joy it has brought her. Asking Forward Questions (00:05:20) Verity talks about asking direct and forward questions to experts on her podcast to provide valuable content to her audience. Guests Hiding Tips (00:07:48) Kimberly and Verity discuss the frustration of guests hiding valuable information behind paywalls and the importance of being generous. Pitchy Podcast Episodes (00:12:14) Verity shares her experience of considering not airing a podcast episode due to it being too pitchy and off-brand. Vetting New Podcasts (00:14:50) Kimberly emphasizes the importance of considering a new podcast's long-term vision before agreeing to be a guest. Parenting and Podcasting (00:18:38) Verity and Kimberly share relatable parenting moments during podcast interviews, highlighting the authenticity and relatability it brings. The challenges of podcasting (00:20:47) Discussion about the challenges of balancing parenting and podcasting, including a humorous anecdote about a serious interview being interrupted by a baby. Authenticity in podcasting (00:22:42) Exploration of the value of authenticity in podcasting, including a comparison to reality TV and the impact of the pandemic on breaking down barriers between work and home life. Perfectionism in the media (00:25:49) Analysis of the impact of perfectionism in the media, including anecdotes about Jennifer Lawrence and Anne Hathaway, and the importance of authenticity in building trust with audiences. Guest selection for podcasts (00:37:00) Insight into the criteria for selecting guests for a podcast, including the importance of authenticity and value, and the rejection of generic pitches. Value and authenticity in podcast guest selection (00:40:34) Further discussion on guest selection, emphasizing the importance of personalization and effort in pitches, with an example of a successful pitch based on creativity and relevance. Pitching to Podcasters (00:41:40) Discussion on the importance of relatability and personalization in pitching to podcast agencies. Authenticity and Audience Consideration (00:43:06) Emphasizing the need for podcast guests to show they care about the podcasters and their audience for a successful episode. Standing Out as a Guest (00:44:17) Highlighting the limited interview slots available for guests and the importance of standing out in pitches to podcasters. The Lazy Girl's Guide to Podcasting (00:45:48) Promotion of Verity Mansfield's podcast, emphasizing its niche specificity and accessibility to all identities. Mentions + Additional Resources: "Podcast Episode Vetting Process": "00:15:56""Lindsey Epperly's Podcast 'Who Made You the Boss?'": "00:16:42""Crystal's Podcast 'She Calls Her Shots'": "00:17:42""Swe Entrepreneur Network": "00:22:04""Make Every Podcast Want You...
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    49 分
  • Unleash Your Podcast's Potential: Bold Strategies for Client Lead Generation and JV Partnerships

    Unleash Your Podcast's Potential: Bold Strategies for Client Lead Generation and JV Partnerships
    2024/07/09
    Ever considered the untapped potential of JV partnerships through your podcast? In this episode of the Communication Queens podcast, Kimberly Spencer, a master communications coach, shares her expertise on leveraging podcasting for client lead generation, JV partnerships, and monetization. With her enthusiastic and engaging style, Kimberly captivates listeners while discussing strategies to attract potential guests and align podcasts with target audiences. She emphasizes the importance of a targeted approach, aligning podcast content with business services, and fostering an abundance mindset. Practical tips include setting up automated booking systems, providing clear guidelines, and ensuring legal protections. This episode offers valuable insights for podcasters aiming to build meaningful connections and explore diverse opportunities. 😎Get booked on the TOP 5% of podcasts that can build your brand awareness and your bottom line. Book your $100K Profit from Guest Podcasting Planning Call here: https://www.communicationqueens.com/get-booked-on-the-top-podcasts 🦄Join us for our next Podcast Party! Meet other 6 & 7 figure podcast guests, get booked on podcast interviews, and find your soulmate sponsors! https://www.communicationqueens.com/prosperity-purpose-podcasting-party Want an epic guest for your podcast? Explore our Communication Queen celebrities, and we will support you in getting them booked for your next podcast interview: https://www.communicationqueens.com/our-clients Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube. What You’ll Learn in this Episode: Podcasting strategy for client lead generation, JV partnerships, and monetizationTips for setting up a podcast to attract potential guestsAligning the podcast with the target audienceImportance of being clear about the target audience and niche of the podcastAligning the podcast with the services the business providesShifting from a scarcity mindset to an abundance mindsetTargeting interviewees in alignment with the target audienceImplementing an automated booking systemLegal protection and media release for using guest's voice and likenessEmphasizing the importance of creating a seamless and professional experience for guests Quotes: Let's shift into abundance as to how that could abundantly serve in multiple different ways and multiple different facets for both your business and for the client's business. ~ Kimberly Spencer Be honest, upfront, transparent, have your process in place. ~ Kimberly Spencer The guests could be a potential ideal client, especially if you target an interview, those who are in the niche of your ideal customer avatar. ~ Kimberly Spencer Links & Additional Resources: Calendly or Acuity: 00:02:34Typeform: 00:05:05Communication Queens Program: 00:05:05Legal Release/Media Release: 00:07:08 Moments of Note: Setting up your Podcast (00:00:31) How to attract potential guests and align the podcast with the target audience. Targeting Ideal Guests (00:01:18) The importance of being clear in targeting ideal guests to serve the niche of the ideal customer avatar. Automated Booking System (00:02:34) Tips on setting up an automated booking system to make the podcast guest experience effortless and supportive. Legal Release and Transparency (00:07:08) The necessity of having legal protection and being transparent with guests to secure buy-in for potential partnerships. Conclusion and Call to Action (00:09:28) Thanking the audience, encouraging subscriptions and reviews, and promoting social media and website for more tips. Transcript: For a full episode transcript, it can be found here. Sharables: For shareable images, quotes, and other social media posts to add some royal sparkle to your socials (with proper tagging and credit, of course), they can be found here. 💕 Say “hi” on social: Communication Queen Facebook: https://www.facebook.com/communicationqueens Communication Queen Instagram: https://www.instagram.com/communicationqueensagency Communication QueenTikTok: https://www.tiktok.com/@communicationqueens Communication Queen Pinterest: https://www.pinterest.com/communicationqueens/ Communication Queen Youtube: https://www.youtube.com/@communicationqueens 🎙Subscribe + Listen to the Communication Queens Podcast here: Apple Podcasts: https://podcasts.apple.com/us/podcast/communication-queen-entrepreneurship-marketing-storytelling/id1718540459 Spotify: https://open.spotify.com/show/2ROeliYZG9thhNSMEo8SDx?si=abc7b72eb6274d3b&nd=1&dlsi=fb6df192dfbb4505 Amazon Music: https://music.amazon.com/podcasts/8d87938f-bfbc-4dac-a60e-b77b652b344c/communication-queen-entrepreneurship-marketing-storytelling-public-speaking-and-podcasting Youtube: https://www.youtube.com/@communicationqueens Facebook: https://www.facebook.com/...
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    10 分

あらすじ・解説

Welcome to Communication Queens, the podcast for service-based entrepreneurs, creatives, coaches, and consultants who want to hone their storytelling craft and oratory skillset and leverage podcasting as a form of lead generation. Our mission is to help you get booked on podcast interviews as a guest, share your story in a way that connects, serves, and sells, and ultimately grow your business through the power of podcasting. Each episode, your host Kimberly Spencer, and her guests will share actionable tips and strategies for optimizing your communication skills, crafting compelling stories, and networking with podcast hosts to secure high-value interview opportunities. From live coaching to eliminate any subconscious blocks to your voice or just create more cohesiveness and impact with your story, to interviews with Global Top 100 Podcasters, and 7-figure CEOs, we bring on expert guests from a variety of industries to share their insights and experiences, and to inspire you to take your podcasting game to the next level. Whether you're a seasoned podcast guest or just getting started, Communication Queens is the go-to resource for mastering the art of communication and leveraging podcasting as a lead generation tool. Join us each week as we share our knowledge, expertise, and passion for helping service-based entrepreneurs succeed in the world of podcasting. Subscribe now and let's dive in! Follow us on Youtube @communicationqueens and on Instagram at @communicationqueensagency
© Communication Queens, LLC
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