『Consulting Spotlight』のカバーアート

Consulting Spotlight

Consulting Spotlight

著者： Software Oasis
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 Ready to master the art of B2B consulting and accelerate your professional journey? Consulting Spotlight brings you weekly insights from the consulting industry's most brilliant minds. Host Michael Bernzweig, founder of Software Oasis, leverages decades of experience connecting top B2B consultants with leading organizations to bring you deep-dive conversations about what really works in consulting today. Each episode features strategic discussions with industry leaders, successful consultants, and decision-makers who share their proven methodologies, challenges overcome, and secrets to building a thriving consulting practice. From winning high-value clients to scaling your consulting business, get actionable strategies you can implement immediately. Whether you're an established consultant or planning to enter the field, this podcast delivers the expert knowledge you need to succeed. Subscribe now to join our community of ambitious consultants and get weekly episodes filled with practical wisdom, real-world case studies, and insider insights.© 2024 - 2025 Software Oasis, LLC 出世 就職活動 経済学
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  • Nexus Strategy's Gretchen Villegas: Aligning Business & Social Impact

    Nexus Strategy's Gretchen Villegas: Aligning Business & Social Impact
    2025/06/04
    In this episode of Consulting Spotlight, Michael Bernzweig of Software Oasis interviews Gretchen Villegas, CEO and founder of Nexus Strategy and Growth Partners. They discuss Gretchen's journey in global development, the importance of aligning business with social impact, and the evolving landscape of funding and stakeholder engagement. The conversation highlights the need for new models that merge profit with purpose, the role of technology in social impact, and the collaboration between nonprofits and corporations. Gretchen emphasizes actionable steps for businesses to create sustainable social impact and the interconnectedness of global supply chains.takeawaysGretchen Villegas has over 25 years of experience in global development.Nexus Strategy aims to align business opportunities with social impact.The funding landscape is changing, requiring new models for support.Technology plays a crucial role in collecting and analyzing data for nonprofits.Collaboration between nonprofits and corporations is essential for success.Business for good focuses on profitability while creating social impact.Gen Z consumers prioritize ethically sourced products.Nonprofits must adopt business principles to survive and thrive.The interconnectedness of global supply chains affects all stakeholders.Actionable steps for businesses include integrating social impact into their processes.Sound Bites"We need new models to align global social impact.""The need hasn't changed.""Business for good is about purpose meets profitability.""Nonprofits need to partner with for-profits to survive.""If we can all win, we all win at the end of the day.""We need to show them how they all win.""What could you do that creates a social impact change?"Chapters00:00 Introduction to Nexus Strategy and Growth Partners02:52 Gretchen's Journey in Global Development04:49 Aligning Business with Social Impact09:34 The Future of Funding and Stakeholder Engagement12:49 Business for Good: Merging Profit with Purpose18:00 The Role of Technology in Social Impact24:46 Collaboration Between Nonprofits and Corporations30:05 Opportunities for Change and Actionable Steps -> Strategic Consulting Partnerships: Live Q&A Webinar Today!Consulting Firms: End Cold Outreach Today. Learn to generate warm introductions now.Strategic Consulting Partnerships: Live Q&A. Learn to build referral networks.Instant Networking Today: Streamline your pipeline with qualified referrals.Target 25+ Consulting Categories: Learn to generate warm referrals from strategic partnerships with top AI, cybersecurity, marketing, firms and more.Register Now (Webinar Today) https://www.softwareoasis.com/gold-> Career Stalled?Earning $40K-$90K+ in tech is possible. Explore 10 in-demand career paths with 1M+ job openings.Fast-track tech career courses – no experience or degree required!Start Free Course https://softwareoasis.com/start-free-course-> Subscribe to our Fan Newsletter and Get ahead in your B2B tech career.Weekly data, trends, analysis, interviews, and insights to your inbox every Tuesday. Unsubscribe at any time.https://softwareoasis.com/newsletter-> Join our Patreonhttps://softwareoasis.com/patreonWhat can you expect from our Patreon?By becoming a patron, you're investing in your own success and unlocking a range of exclusive benefits, including:Exclusive Content: Bonus episodes, extended interviews, behind-the-scenes content, and early access to recordings.Direct Influence: Suggest topics, ask questions for guests, and participate in polls to shape the future of the podcasts.Personalized Advice: Patrons get access to group Q&A sessions with me, Michael Bernzweig.Community Access: Join a private channel to connect with other listeners.Software Oasis Free Course Access: Get access to one free course from Software Oasis's trending tech and career courses, valued at $249 to $399.Weekly Fan Newsletter: Packed with exclusive insights, updates, and curated resources.
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    32 分
  • Matthew Edgar: Elementive's Technical SEO Deep Dive

    Matthew Edgar: Elementive's Technical SEO Deep Dive
    2025/06/03
    In this episode of Consulting Spotlight, host Michael Bernzweig interviews Matthew Edgar, co-founder and technical SEO consultant at Elementive. They discuss the critical role of technical SEO in ensuring that websites are properly crawled and indexed by search engines. Matthew shares insights on the importance of foundational SEO practices, the need for collaboration between marketing and IT, and the challenges organizations face in the technical SEO landscape. The conversation also touches on the impact of AI on SEO strategies and the importance of internal and external links. Matthew provides examples of common technical issues and shares a success story of a client who improved their website's performance through technical SEO efforts.TakeawaysTechnical SEO is essential for website visibility.Foundational aspects of SEO must be prioritized.Client onboarding should be customized, not standardized.SEO is a long-term strategy, not a quick fix.Collaboration between marketing and IT is crucial for success.Common technical challenges include rendering and site structure issues.AI is changing the landscape of SEO and development.Crawl budget is a myth for most websites.Internal links are vital for discoverability and topic relevance.Traffic drops often indicate underlying technical problems.Sound Bites"If Google can't get to your site, nothing else matters.""SEO is a long-term game.""Technical SEO fits somewhere in between marketing and IT.""Rendering issues are a common challenge.""Crawl budget is more of a myth.""Internal links are way more important for discoverability.""AI is changing development and speeding up processes.""If you see major spikes in Google Search Console, investigate.""Traffic drops often indicate technical issues."Chapters00:00 Introduction to Technical SEO and Elementive02:55 The Importance of Technical SEO Foundations05:54 Client Onboarding and Custom Audits08:56 SEO as a Long-Term Strategy11:46 Collaboration Between Marketing and IT14:59 Common Technical SEO Challenges17:53 The Impact of AI on SEO21:10 The Role of Technical SEO in Implementation23:55 Emerging Trends in SEO26:57 Crawl Budget and Link Importance29:51 Client Success Stories and Future of SEO -> Strategic Consulting Partnerships: Live Q&A Webinar Today!Consulting Firms: End Cold Outreach Today. Learn to generate warm introductions now.Strategic Consulting Partnerships: Live Q&A. Learn to build referral networks.Instant Networking Today: Streamline your pipeline with qualified referrals.Target 25+ Consulting Categories: Learn to generate warm referrals from strategic partnerships with top AI, cybersecurity, marketing, firms and more.Register Now (Webinar Today) https://www.softwareoasis.com/gold-> Career Stalled?Earning $40K-$90K+ in tech is possible. Explore 10 in-demand career paths with 1M+ job openings.Fast-track tech career courses – no experience or degree required!Start Free Course https://softwareoasis.com/start-free-course-> Subscribe to our Fan Newsletter and Get ahead in your B2B tech career.Weekly data, trends, analysis, interviews, and insights to your inbox every Tuesday. Unsubscribe at any time.https://softwareoasis.com/newsletter-> Join our Patreonhttps://softwareoasis.com/patreonWhat can you expect from our Patreon?By becoming a patron, you're investing in your own success and unlocking a range of exclusive benefits, including:Exclusive Content: Bonus episodes, extended interviews, behind-the-scenes content, and early access to recordings.Direct Influence: Suggest topics, ask questions for guests, and participate in polls to shape the future of the podcasts.Personalized Advice: Patrons get access to group Q&A sessions with me, Michael Bernzweig.Community Access: Join a private channel to connect with other listeners.Software Oasis Free Course Access: Get access to one free course from Software Oasis's trending tech and career courses, valued at $249 to $399.Weekly Fan Newsletter: Packed with exclusive insights, updates, and curated resources.
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    40 分
  • Unlocking Podcast Success with Alesia Galati

    Unlocking Podcast Success with Alesia Galati
    2025/04/08
    In this episode of Consulting Spotlight, host Michael Bernzweig interviews Alesia Galati, a podcasting expert and founder of Galati Media. They discuss Alicia's journey into podcasting, the importance of strategic planning, and the key elements of a successful podcast strategy. Alicia shares insights on market research, defining goals, and the significance of community in podcasting. The conversation also covers content repurposing, audience growth strategies, and measuring podcast success beyond just downloads. Alicia highlights future trends in podcasting and the increasing importance of unique voices in the space. Connect with her on LinkedIn, Pinterest, Instagram and Facebook.TakeawaysAlicia Galati started her journey in podcasting in 2015.Strategic planning is crucial for podcast success.Community and connection are vital in podcasting.Market research should precede podcast launches.Defining clear goals is essential for podcasting.Niche down to find your unique voice in podcasting.Repurposing content can maximize reach and engagement.Being a guest on other podcasts is a powerful growth strategy.Completion rates provide valuable insights into audience engagement.The podcasting space is evolving with new voices and opportunities.Sound Bites"I want to launch my own podcast.""I took a more strategic approach with that show.""Every quote unquote failure has helped me decide.""There's no one right way to podcast.""Market research is so important for people.""Completion rate gives you a lot of information.""I'm excited to see new voices in the space."Chapters00:00 Introduction to Podcasting and Alicia's Journey02:57 Strategic Podcasting: Lessons Learned06:02 The Importance of Community and Connection09:00 Key Elements of a Successful Podcast Strategy11:55 Market Research: The Foundation of Podcast Success15:03 Defining Goals and Metrics for Podcasting18:08 Niche Down: Finding Your Unique Voice21:03 Repurposing Content for Maximum Reach24:08 Growing Your Audience in a Crowded Market27:00 Measuring Podcast Success Beyond Downloads30:05 Future Trends in Podcasting33:01 Conclusion and Final Thoughts -> Strategic Consulting Partnerships: Live Q&A Webinar Today!Consulting Firms: End Cold Outreach Today. Learn to generate warm introductions now.Strategic Consulting Partnerships: Live Q&A. Learn to build referral networks.Instant Networking Today: Streamline your pipeline with qualified referrals.Target 25+ Consulting Categories: Learn to generate warm referrals from strategic partnerships with top AI, cybersecurity, marketing, firms and more.Register Now (Webinar Today) https://www.softwareoasis.com/gold-> Career Stalled?Earning $40K-$90K+ in tech is possible. Explore 10 in-demand career paths with 1M+ job openings.Fast-track tech career courses – no experience or degree required!Start Free Course https://softwareoasis.com/start-free-course-> Subscribe to our Fan Newsletter and Get ahead in your B2B tech career.Weekly data, trends, analysis, interviews, and insights to your inbox every Tuesday. Unsubscribe at any time.https://softwareoasis.com/newsletter-> Join our Patreonhttps://softwareoasis.com/patreonWhat can you expect from our Patreon?By becoming a patron, you're investing in your own success and unlocking a range of exclusive benefits, including:Exclusive Content: Bonus episodes, extended interviews, behind-the-scenes content, and early access to recordings.Direct Influence: Suggest topics, ask questions for guests, and participate in polls to shape the future of the podcasts.Personalized Advice: Patrons get access to group Q&A sessions with me, Michael Bernzweig.Community Access: Join a private channel to connect with other listeners.Software Oasis Free Course Access: Get access to one free course from Software Oasis's trending tech and career courses, valued at $249 to $399.Weekly Fan Newsletter: Packed with exclusive insights, updates, and curated resources.
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    38 分

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