The secret to better leadership isn't knowing all the answers—it's asking the right questions.

In this episode, you’ll learn how Tim Roberts Ferguson leveraged decades of experience in corporate L&D to build transformative sales and leadership programs. Discover how his innovative approaches to coaching and Insight Selling redefined team performance and created lasting impact.

From designing curated learning experiences to embracing cutting-edge tools like ChatGPT, Tim shares actionable strategies to empower individuals and organizations. Tune in to explore the principles of effective leadership and how asking the right questions can unlock new opportunities.

Key Takeaways

1. Insight Selling methodologies can create transformational change across sales teams when paired with strong leadership coaching.
2. Effective learning programs rely on fostering autonomy, reflection, and collaboration rather than overloading content.
3. Asking questions isn’t a weakness—it’s the key to uncovering solutions and building trust in leadership.

Timestamps

• [00:00] Tim’s advice: The importance of asking questions.
• [00:52] From corporate career to founding Trionix Solutions.
• [02:30] Tim’s passion for one-on-one learning and feedback.
• [04:10] Transforming a sales team with Insight Selling.
• [07:45] Transitioning sales leaders into true leadership roles.
• [09:12] A grueling day of back-to-back workshops.
• [10:44] The allure (and letdown) of a U2 concert.
• [12:08] Why curated sales events beat jam-packed schedules.
• [13:45] Leveraging ChatGPT as a learning assistant.
• [14:42] Closing thoughts: Always ask questions.

Links & Future Learnings

• Tim Roberts-Ferguson on Linkedin
• Triadic Solutions
• Tom Bailey on LinkedIn
• Tom Bailey Website