
Ep.13: Mitch Slater on the Power of Short-Form Video and Return on Relationship
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このコンテンツについて
Mitch Slater knows how to connect—with clients, with colleagues, and with audiences. Drawing on decades of experience in financial advising, television, radio, and podcasting, Mitch has developed a modern LinkedIn strategy built around relationships, not transactions.
At UBS, Mitch helps lead the charge in digital communications, and his video content is a case study in short-form success. By focusing on brief, relatable, and human-centered content, he’s earning not just impressions—but trust.
💡 3 Strategies Mitch Swears By:
- Use LinkedIn to Build Real Connections
Mitch treats LinkedIn as a networking powerhouse. He shares personal, story-driven content that sparks conversation and builds professional relationships that go far beyond the comments section. - Measure ROR (Return on Relationship)
Forget traditional ROI. Mitch lives by the philosophy of “Return on Relationship,” inspired by Ted Rubin. Long-term success, he says, comes from genuine trust—not short-term wins. - Keep Videos Short and Snappy
In a scroll-happy world, attention spans are short. Mitch creates videos under 90 seconds to make an impact fast. The result? Higher engagement, stronger resonance, and more meaningful follow-up.
His advice for advisors looking to start: “Be human. Be real. Be brief.”
🔗 Resources & Links
Connect with Mitch Slater
🔗 Mitch Slater on LinkedIn:
https://www.linkedin.com/in/mitchslater/
📍 Learn more about UBS:
https://www.ubs.com/