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In this episode, we chat with Tyler Shaheen, the Southern Craftsman, about his journey in starting and growing a woodworking business. Tyler began by building furniture for his wife and selling his creations on Facebook. Now, with a commercial shop and four full-time employees, he focuses on stabilizing his business and achieving consistent income.

We discuss Tyler’s Facebook advertising strategy, targeting major cities within a two-hour radius, and delve into the logistics and challenges of shipping furniture, including costs, delivery services, and the importance of a good broker.

Our conversation covers the complexities of handling commercial projects, emphasizing the need for infrastructure, professionalism, and navigating client relationships. We also highlight the importance of work-life balance, prioritizing personal time, and fostering a positive work environment.

Tyler shares his experiences with content creation, from using it to sell furniture to building a separate brand, and his plans for expanding on YouTube. We conclude by discussing the challenges and rewards of running a business and finding your own path.

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You can also check out the hosts!

Sam Raimondi:
https://www.instagram.com/diyhuntress/
https://www.youtube.com/@diyhuntress
https://www.tiktok.com/@diyhuntress
https://www.facebook.com/diyhuntress


Jef and Jess Behnke:
https://www.instagram.com/twomoosedesign/
https://www.youtube.com/@TwoMooseDesign
https://www.tiktok.com/@twomoosedesign
https://www.facebook.com/twomoosedesign

Mike Coffey
https://www.instagram.com/coffeycustombuilds/
https://www.youtube.com/@CoffeyCustomBuilds
https://www.tiktok.com/@coffeycustombuilds
https://www.facebook.com/coffeycustombuilds