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Episode 7 | How I went from homemade broth to a £30 MILLION BUSINESS

Episode 7 | How I went from homemade broth to a £30 MILLION BUSINESS

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At the age of 49, Maxine Laceby DARED TO GO BARE. Stripped of make-up and wearing dowdy clothes (her words), she finally realised who she was. From there, she started drinking homemade bone broth – an act of self-care that became Absolute Collagen. A business that has, to this day, turned over £30 million.

In this month's podcast, we got Maxine talking to Dr Ketan Goswami, an academic at Warwick Business School who loves spending time focusing on micro-level entrepreneurial actions and believes that DOING is what matters most.

Also in this episode:

· The reason strategy is ALWAYS STORY.

· Why leaders need to BE REAL - not loud.

· How age might just give you an EDGE IN BUSINESS.

Discover more on Leadership at the Warwick Business School website.

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