Experience x Efficiency: The New Office Value Equation with Dan Higginson
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Experience x Efficiency: The New Office Value Equation with Dan Higginson
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In this insight-packed episode of Bricks & More, Adrian Strittmatter speaks with Dan Higginson – Director of Development and Leasing at Greycoat – to explore what makes an office truly valuable in 2025 and beyond.
Dan shares why the old rules of office development no longer apply – and how leading landlords are shifting from a cost-per-square-foot mindset to a hospitality-led, customer-first approach. It’s not just about desks and leases anymore. It’s about experience, identity, and long-term relevance.
Key talking points:
🏢 Why ‘Grade A’ is no longer a differentiator – and what matters more to tenants today
🔁 How retrofit is reshaping the commercial office market in London
🤝 Why service, experience, and tenant relationships are the new battlegrounds for value
🧠 How to design buildings that reflect how people actually work – not just how they used to
If you’re developing, leasing, or investing in commercial real estate, this episode is a must-listen for rethinking how value is created – and who it’s created for.
Dan’s LinkedIn: https://www.linkedin.com/in/dan-higginson-45b5454b/
Greycoat: http://greycoat.com
Adrian’s LinkedIn: https://www.linkedin.com/in/adrianstrittmatter
Saentys: https://saentys.com/