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  • Ep. 021 - How to find your ideal customer
    2024/09/09

    In this episode of Fire Your Boss, George Bruno, along with his co-hosts Dan "T-Bone" Jonesy and Frank "Vivian" Garon, dive into the power of niching down and why it's crucial for both business growth and personal success. They break down the common fear that niching eliminates potential customers and explain how narrowing your focus can actually expand your reach and make your business more valuable.

    Jonesy discusses how niching allows you to create a better product, attract the right audience, and avoid wasting time on the wrong leads. Frank shares his insights on building a devoted customer base and how niching down, even to five levels deep, makes you an expert in a smaller but more passionate market.

    The crew also touches on the importance of consistency in building customer relationships, how AI is revolutionizing marketing, and the hilarious cultural references that keep things entertaining.

    Want to figure out how to niche down and target your ideal customers? Check out the tools and resources on fireyourboss.win and join the conversation about what it really takes to step up your marketing game.

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    38 分
  • Ep. 020 Money in your email list
    2024/08/30

    This episode of Fire Your Boss is about the importance of email lists for businesses. The hosts, George Bruno, Frank Garon and Dan "T-Bone" Jones, discuss why email lists are so valuable and how to build and maintain them.

    Here are the key points covered in the episode:

    • The money is in the list: An email list is a valuable asset for any business because it allows you to stay in touch with potential and current customers.
    • It's important to own your list: Don't rely on social media platforms to capture your email list. You should have your own domain and email marketing service.
    • Back up your list regularly: It's important to back up your email list regularly in case something happens to your email marketing service.
    • How to capture emails: There are many ways to capture emails, such as through lead magnets, popups, and signup sheets.
    • Click-through rates and open rates: These metrics are important for measuring the success of your email marketing campaigns.
    • How long does it take for people to become customers?: This can vary depending on the industry, but it's generally a good idea to nurture your leads with email marketing for several months before expecting them to buy.
    • Every business needs an email list: No matter what type of business you have, you should build an email list.
    • How to get people to sign up for your email list: Offer them something valuable, such as a free report or discount.

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    25 分
  • Ep. 017 Risk-Reversal as a business development tactic
    2024/06/25

    Check out the latest episode of "FIRE YOUR BOSS" where we delve into leveraging risk reversal as a competitive edge in your entrepreneurial journey. Join the conversation with Jonesy and special guest George Bruno as they explore using tools like Niche Navigator from ConversionChemistry.com to pinpoint your niche market based on your unique skills and passions. Discover how professionals like you can carve out specialized areas such as adaptive fitness, transforming your business strategy. Don't miss out on exclusive insights and a special discount code "BRUN4 2024" to kickstart your entrepreneurial path with confidence. Tune in now and unlock the potential to redefine your career aspirations!Sure, here's a podcast description based on the key takeaways:


    Discover how to carve out your niche and leverage risk reversal as a competitive advantage in your field on this episode of Fire Your Boss. Hosts discuss using Niche Navigator from ConversionChemistry.com to pinpoint specialized niches tailored to personal and professional traits, such as adaptive fitness for specific clientele. Learn how risk reversal strategies can differentiate your business and enhance market positioning. Plus, unlock exclusive discounts with code "BRUN4 2024" to optimize your entrepreneurial journey. Tune in for actionable insights to refine your business strategy today!



    Have a part time gig or side hustle that you want to get full-time income from?



    Then conversionchemistry.com an online marketing academy is for you.

    Use promo code BRUNO2024 for a sweet 90% discount.


    Also check out our new website with all kinds of resources to help you fire your boss: FireYourBoss.Win


    As solopreneurs and mentors, we have to say this is not legal or accounting advice. Do your homework. Your results may vary. This is what we've found to be successful.





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    50 分
  • Ep 016: Referrals: The king of business growth tactics
    2024/06/20

    Have a part time gig or side hustle that you want to get full-time income from?

    Then conversionchemistry.com an online marketing academy is for you.

    Use promo code BRUNO2024 for a sweet 90% discount.


    In this episode of "Fire Your Boss," Jonesy and Frank dive deep into the power of referrals as a cornerstone of business growth. From personal anecdotes to industry insights, they explore how treating customers right can turn them into loyal advocates. Discover why personal touches like handwritten notes and remembering milestones often trump monetary incentives, and learn how to identify and target your ideal audience effectively. Whether you're in automotive sales, service industries, or flying airlines, referrals can transform your business strategy from good to exceptional.




    Also check out our new website with all kinds of resources to help you fire your boss: FireYourBoss.Win


    As solopreneurs and mentors, we have to say this is not legal or accounting advice. Do your homework. Your results may vary. This is what we've found to be successful.


    Referrals: The king of business growth tactics FIRE YOUR BOSS Ep.16


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    47 分
  • Ep. 015 - Get Rich doing Joint Ventures
    2024/06/11

    Have a part time gig or side hustle that you want to get full-time income from? Then conversionchemistry.com an online marketing academy is for you. Use promo code BRUNO2024 for a sweet 90% discount. As solopreneurs and mentors, we have to say this is not legal or accounting advice. Do your homework. Your results may vary. This is what we've found to be successful.


    Join us on this empowering episode as we delve into the core of personal growth and professional success. In a candid conversation, we explore the critical importance of self-belief in overcoming self-doubt and achieving your goals. From battling internal voices of negativity to finding the courage to pursue your dreams, this podcast is a beacon of encouragement for all aspiring individuals. Tune in as we share anecdotes, insights, and heartfelt encouragement to remind you that you are capable, smart, and deserving of success. Whether you're embarking on a new venture or navigating life's challenges, remember that you have the power to shape your destiny. Join us, your biggest fans, on this journey towards self-belief and empowerment.

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    50 分
  • 014 A MANLY business bootcamp. Get your MOJO back, my brother. Stack those wins!
    2024/05/18

    Join us in this episode as we welcome Dyan Digital to the winner's circle, highlighting the importance of collective success and support in the entrepreneurial journey. From prioritizing the first sale to niche down strategies in gaming, we delve into the key steps every new business should take.


    But that's not all! We're thrilled to announce our latest initiative: a 12-week business boot camp designed for aspiring entrepreneurs. Priced at just $397, this intensive program offers individualized mentorship, group training, and invaluable resources to help you kickstart your entrepreneurial dream.


    Discover how discounted pricing for early adopters aims to encourage success and foster a community of support. Whether you're looking to launch a side hustle or expand your business, this boot camp is your ticket to financial and emotional empowerment.


    Tune in as we explore the power of positive virtual consulting, inspiring entrepreneurs to feel unstoppable and reignite their vision for success. Don't miss out on this opportunity to join us on the path to entrepreneurship!

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    17 分
  • Ep.013 We want you to win. A consult with Dellyn Digital
    2024/05/17

    Have a part time gig or side hustle that you want to get full-time income from? Then conversionchemistry.com an online marketing academy is for you. Use promo code BRUNO2024 for a sweet 90% discount.


    In this episode, Dyan discusses his strategy for acquiring his first client, highlighting the importance of persistence and providing value upfront. Despite initial setbacks, Dyan remains determined to offer assistance and open avenues for potential future collaboration. The hosts express their unwavering support for Dyan's journey, emphasizing their commitment to his success and positioning themselves as a personal board of directors for his endeavors. Dyan reciprocates this sentiment by expressing his eagerness to contribute to the hosts' growth and learn from their expertise, underscoring the value of collaboration and mutual learning.


    **Key Notes:**

    - Dyan shares his approach to securing his first client, focusing on persistence and providing value without immediate expectations.

    - The hosts pledge ongoing support for Dyan's success, positioning themselves as mentors and guides in his journey.

    - Dyan expresses his willingness to contribute to the hosts' growth and learn from their expertise, highlighting the value of collaboration.

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    51 分
  • Ep. 012 What is a Joint Venture and how is it profitable?
    2024/05/10

    In this episode of "Fire Your Boss," host George Bruno is joined by Jonesy and Frank from Conversion Chemistry to delve into the world of joint ventures (JVs). They discuss the fundamentals of JVs, highlighting how these collaborations involve two businesses working together to achieve new goals or create innovative products, potentially leading to the formation of new legal entities. Drawing distinctions between JVs, host-beneficiary relationships, and strategic alliances, the trio explores how JVs offer unique opportunities for mutual growth and collaboration. Tune in to gain insights into leveraging JVs for business success!

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    16 分