
Fired Four Times, Then Honored At The White House
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Ever got fired and thought “maybe it’s for the best”? Most people don’t, and John certainly didn’t, but it was true for him.
In this episode, we sit down with John Follis — co-founder of Follis & Verdi — whose early career rejections shaped a playbook of resilience, creativity, and fearless entrepreneurship.
From being told he’d never make it in advertising to leading campaigns that earned global acclaim and personal honors at the White House and UN, John’s story is a masterclass in how to turn setbacks into rocket fuel.
We unpack the gritty realities of starting and scaling a business in New York’s cutthroat ad world, how to spot hidden opportunities in moments of failure, and whysometimes the best career path isn’t up someone else’s ladder, but down your own.
Whether you’re an early-stage founder, a young professional navigating tough breaks, or simply curious about what it really takes to build a standout brand, this conversation is packed with authentic, story-led lessons on business growth, creative leadership, and finding success on your own terms.