We often hear that “culture eats strategy for breakfast.” But what if the question we’re not asking is: what eats culture?

This episode discusses a compelling idea: culture rarely drives change on its own. Instead, it follows power. Whether in politics, markets, or organisations, the beliefs, norms, and behaviours we call “culture” tend to adapt to whoever holds authority and shapes incentives.

If you are in the process of transforming an organisation, navigating political upheaval, or wondering why “culture change” is so hard, this episode charts the forces and signals that really move the needle.

Why do a few things — or people — seem to shape everything else?

This episode is about the 80/20 rule, also known as the Pareto Principle. It’s more than a productivity tip — it’s a powerful lens for understanding imbalance, leverage, and transformation across systems.

From politics and business to digital platforms and global power, small actors often have outsized influence. But how reliable is this rule? And what happens when we mistake concentration for stability?

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This episode discusses a big-picture idea with practical relevance: history doesn’t just move forward — it moves in cycles.

Civilisations rise, stabilise, fragment, and regenerate. The same rhythm shows up in markets, technologies, institutions, and yes, even careers.

If you’ve felt like the ground is shifting — in your industry, society, or personal path — this episode will help you make better sense of it, and show you where to look for the next wave.

We don’t need to predict the future. We just need to move in sync with the cycle.

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