In this powerful episode of the Go4CEO Podcast, we sit down with Anna Maria Vito, a dynamic leader at The VITI Companies, a multi-generational business built on a foundation of integrity, relationships, and long-term vision. As a key figure in the company’s continued evolution, Anna Maria offers deep insights into the challenges and rewards of sustaining a family business through multiple generations while embracing innovation, leadership, and legacy.

The VITI Companies, founded over 80 years ago, have grown into a trusted name in insurance, risk management, and employee benefits solutions. Anna Maria shares the rich history behind the organization and how she and her team continue to build on the values instilled by previous generations. With a keen understanding of how to blend tradition with transformation, she walks us through how The VITI Companies stay relevant and resilient in an ever-changing market.

Throughout the conversation, we explore the critical components of generational business success—from clear succession planning and mentorship to adaptive leadership and embracing new technologies. Anna Maria emphasizes the importance of fostering a culture that respects the past while empowering the next generation to lead with purpose and vision.

We dive into key strategies for aligning family dynamics with business goals, building trust within the organization, and developing leaders who understand the company’s legacy and the demands of the future. Whether you’re leading a family business, preparing for succession, or just starting your journey as an entrepreneur, Anna Maria’s insights will leave you inspired and better equipped to build a business that lasts.

What You’ll Learn in This Episode:

• How The VITI Companies have sustained multi-generational success

• Anna Maria Vito’s leadership approach to growth and legacy

• Best practices for succession planning in family-owned businesses

• How to balance tradition with innovation in a generational enterprise

• Insights on maintaining a strong company culture through change

This episode is a masterclass in generational leadership, business sustainability, and the mindset it takes to lead with both purpose and performance. Don’t miss this conversation with one of the most thoughtful voices in the world of family-owned businesses.

Subscribe, rate, and share this episode if you’re passionate about legacy, leadership, and the power of building something that lasts for generations.

Neil Twa, CEO of Voltage Holdings. In this episode, we're diving into the most powerful strategies to help you build and scale your eCommerce empire to 6-9 figures, just like he's done it with multiple brands over his 17+ years in the industry.If you're committed to making your first or next million, tune in as we cover:⚡ Amazon FBA Mastery - Learn the insider tips that helped me scale to 9 figures⚡ TikTok Shops & Shopify - The next frontier of eCommerce and how to leverage them⚡ Marketing & Business Growth - The strategies that drive results⚡ M&A, Brokering & Buying/Selling Businesses - What every entrepreneur needs to know⚡ Systems & Operations - Building a scalable business foundation⚡ Mindset - How to think like a high-performing entrepreneurIf you're ready to take your business to the next level, hit that subscribe button and turn on notifications.➭ If you found this video valuable, give it a like.➭ If you know someone who needs to see it, share it.➭ Leave a comment below with your thoughts.➭ Add it to a playlist if you want to watch it later. ★☆★ SUBSCRIBE TO MY YOUTUBE CHANNEL: ★☆★• Click Here ➭ https://www.youtube.com/channel/UCY4OPMYLU-Bzl0AAplu-dig?sub_confirmation=1 ► SOCIAL MEDIA • Instagram ➭ https://www.instagram.com/johnpandrade/• https://www.facebook.com/go4ceo• https://www.linkedin.com/in/go4-ceo-493310178/► BUSINESS INQUIRIES ONLY:• Email ➭ john@go4ceo.com► THINGS I MENTIONED:• Drive the product that makes most sense to scaleHi it's John, thanks for stopping by! This channel is a source for Business Owners and Entrepreneurs to access the best insights and strategies from the greatest minds in the business world. Hope you enjoy this video, find value in it, and most importantly take action from what you learn here! FTC Legal Disclaimer - Some links found in the description box of my videos may be affiliate links, meaning I will make commission on sales you make through my link. This is at no extra cost to you to use my links/codes, it's just one more way to support me and my channel! :)#businesstalk #businessownerinterview #ceointerviews #AmazonFBA #Shopify #TikTokShops #EcommerceSuccess #BusinessStrategies #EntrepreneurMindset #BusinessGrowth #MABrokerage #VoltageHoldings

Imagine traveling across the USA, meeting nearly 1,000 business owners, and discovering the power of connecting the right people. Through this journey, we’ve built high-impact peer groups, bringing together entrepreneurs, CEOs, and business leaders to share knowledge, solve challenges, and grow together. From coast to coast, we’ve seen firsthand how the right connections spark innovation, drive success, and create lasting relationships. Whether in boardrooms, coffee shops, or conference halls, our mission is to curate powerful entrepreneur networks that inspire growth, collaboration, and breakthrough thinking. Join us on this adventure of business, networking, and transformational leadership!➭ If you found this video valuable, give it a like.➭ If you know someone who needs to see it, share it.➭ Leave a comment below with your thoughts.➭ Add it to a playlist if you want to watch it later. ★☆★ SUBSCRIBE TO MY YOUTUBE CHANNEL: ★☆★• Click Here ➭ https://www.youtube.com/channel/UCY4OPMYLU-Bzl0AAplu-dig?sub_confirmation=1 ► SOCIAL MEDIA • Instagram ➭ https://www.instagram.com/johnpandrade/• https://www.facebook.com/go4ceo• https://www.linkedin.com/in/go4-ceo-493310178/► BUSINESS INQUIRIES ONLY:• Email ➭ john@go4ceo.com► THINGS I MENTIONED:• Hi it's John, thanks for stopping by! This channel is a source for Business Owners and Entrepreneurs to access the best insights and strategies from the greatest minds in the business world. Hope you enjoy this video, find value in it, and most importantly take action from what you learn here! FTC Legal Disclaimer - Some links found in the description box of my videos may be affiliate links, meaning I will make commission on sales you make through my link. This is at no extra cost to you to use my links/codes, it's just one more way to support me and my channel! :)#businesstalk #businessownerinterview #ceointerviews