In this inaugural episode, Lance Edwards introduces The Potentializer, a reimagined podcast born from the evolution of Greenlight REI.

With two decades of real estate experience, Lance shares why the traditional real estate coaching model is outdated—and how the future lies in collaborative platforms, small apartment investing, and unlocking untapped potential in people, properties, and partnerships.

Whether you're just getting started or scaling your portfolio, this episode sets the stage for smarter, legacy-driven wealth building.

In this episode, host Lance Edwards delves into the world of small balance loans for multifamily properties with guest expert Jack Pomerantz from Walker Dunlop. Jack explains the benefits and features of these loans, including non-recourse terms, interest-only payments, and loan amounts ranging from $1 million to $7.5 million. He also details the eligibility requirements for properties and borrowers, emphasizing the importance of stabilized occupancy and borrower financials. Additionally, Jack highlights the advantages of partnering with experienced investors and accessing Fannie Mae and Freddie Mac's small balance loan programs. The discussion offers valuable insights for those new to small multifamily investments and looking to scale up.

In this episode, Lance Edwards explores the vital role of private money in real estate success with expert Alan Cowgill. Alan shares his journey from corporate America to private lending, explaining the difference between private and hard money lenders and offering tips for finding private lenders. He also discusses deal structuring and provides a free e-book for new and seasoned investors. Tune in for valuable insights to elevate your real estate investing game.

Listen to this concise excerpt from Lance Edwards' weekly Apartment Wealth Nuggets webinar, conducted LIVE with Q&A. Quick shortcuts to small apartment investing.

Listen to this concise excerpt from Lance Edwards' weekly Apartment Wealth Nuggets webinar, conducted LIVE with Q&A. Quick shortcuts to small apartment investing.