• Grow Your Law Firm

  • 著者： Ken Hardison
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Grow Your Law Firm

著者： Ken Hardison
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  • The Grow Your Law Firm podcast deploys the most innovative legal marketing and management tactics available to get more cases and more free time for yourself. Our law firm growth podcast can help scale your firm by 250% growth with less stress and more free time in the week by exploring the hottest topics and trends in legal marketing and management. This law firm podcast will teach you what the Law Schools don’t. Start your law firm growth NOW.
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  • Mastermind Networking for Optimal Law Firm Growth with Gary Martin

    Mastermind Networking for Optimal Law Firm Growth with Gary Martin
    2024/09/13
    Welcome to episode 244 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Gary Martin Hays.

    Gary Martin Hays is a successful attorney based in Atlanta, Georgia. With a thriving practice in a competitive market, Gary is known for his emphasis on personal client interactions to build strong relationships and improve case outcomes. He is recognized for his use of edutainment videos to educate and entertain viewers, establishing trust and credibility in the community. Gary's extensive experience in marketing, including television, radio, and online platforms, has contributed to his firm's long-standing presence in the legal field. Additionally, his commitment to community involvement and continuous learning, as evidenced by his numerous publications, demonstrates his dedication to providing valuable legal services and resources to clients and colleagues alike.

    What you’ll learn about in this episode:

    1. Marketing Strategies:
    - Understand consumer needs such as addressing medical bills.
    - Cautiously invest in advertising, put yourself out there, and spread the word.

    2. Importance of Personal Client Interactions:
    - In-person meetings and accessibility establish strong relationships.
    - Improve case outcomes through personal connections.

    3. Enhancing Personal Injury Claims:
    - Accurate assessment of traumatic brain injuries (TBIs).
    - Utilization of services like Brain Cushion for valuable diagnostic tools.

    4. Building Client Trust:
    - Demonstrate compassion and share past successes to build trust.
    - Create edutainment content for client engagement and education.

    5. Transition and Growth of Law Firms:
    - Asking for help, broadening your network, and attending learning events.
    - Be open to feedback so you can mitigate negative reviews that could hurt your business. Resources: https://www.garymartinhays.com/ Additional Resources: https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind
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    34 分
  • Traditional vs. Digital Ads for Law Firms with Eric Morgan

    Traditional vs. Digital Ads for Law Firms with Eric Morgan
    2024/09/06
    Welcome to episode 43 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Eric Morgan, CEO of Roux Advertising. Eric Morgan is advertising professional based in New Orleans and the founder of Roux Advertising. With a wealth of experience in media strategy planning, Eric is a go-to expert for clients seeking guidance on navigating the complexities of advertising platforms. Eric's passion for discussing advertising trends and strategies shines through in his presentations and interactions, making him a valuable resource for businesses looking to enhance their brand recognition and generate leads. What you’ll learn about in this episode: 1. Considering investing in Streaming & Broadcast:
    - Understanding the differences and the roles they play in consumers lives, and what the best decision may be for your firm right now.
    - Consumption patterns changing over the years and fragmented and consolidation of Streaming, and how that affects ROI with Streaming and Broadcasting.

    2. User Data:
    - Growing focus on data monetization in streaming, with user data becoming a primary asset for attracting investments.
    - Data analytics adoption is essential for law firms to stay competitive in digital advertising.

    3. Strategizing for your Firm
    - Highlighting the significance of choosing specific days for advertising based on call volume patterns.
    - Creative rotations in advertising and client-aligned strategies can boost engagement and campaign success.

    4. Maximizing Results:
    - Strategic brand presence helps to save firms time and energy while improving brand recognition.
    - Importance of active client participation, preparation, and follow-through in marketing strategies.

    5. The Value in Having Help:
    -Specialized knowledge and professional guidance are necessary to navigate pricing, audience reach, and post-analysis for successful advertising outcomes.
    - Objective advisors can prioritize ROI, and use their prior experience to customize your plan and maximize your results.

    Resources: Website: Roux Advertising - New Orleans Agency Built for Law Firms
    Email: eric@rouxadvertising.com
    LinkedIn: Eric Morgan | LinkedIn
    Twitter: https://x.com/RouxAdvertising
    Facebook: https://www.facebook.com/RouxAdvertising/ Additional Resources: https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind New boost
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    38 分
  • Enhancing Law Firm Efficiency Through Processes with Phillip Kearns

    Enhancing Law Firm Efficiency Through Processes with Phillip Kearns
    2024/08/30
    Welcome to episode 242 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Phillip Kearns, Chief Process Officer and Intake Director of Kearns Legal Solutions. Phillip Kearns is a professional with extensive experience in running, creating, and scaling law firms to enhance efficiency. He has a diverse background, having worked as a chief process officer, intake director, and even managed a Social Security department. With over 20 years of experience in the legal industry, Philip is dedicated to optimizing processes, improving profitability, and helping law firms succeed. What you’ll learn about in this episode: 1. Creating Processes:
    - Conduct an assessment to identify gaps and involve high-performing team members.
    - Implement a start, stop, stay approach to address issues, prioritize changes, and avoid overwhelming staff.

    2. Incremental Implementation:
    - Address gaps step by step, testing for effectiveness before full implementation, and avoid trying to change everything at once.
    - Identify opportunities for automation and outsourcing to streamline processes and improve efficiency.

    3. Team Involvement:
    - Establish a dedicated team within your firm to continually review and improve processes at all levels.
    - Get your firm members involved and invested in the improvement of the firm by creating a committee to oversee changes.

    4. Positive Work Environment:
    - Well-defined processes reduce stress on team members and create a positive work culture.
    - Consistent processes lead to an outstanding product delivery, enhancing client satisfaction and driving more cases.

    5. Efficiency and Resource Management:
    - Efficient processes enable quicker case resolution, better resource utilization, and smoother onboarding for new members.
    - Solid processes aid in predicting cash flow, reducing stress on the team, and improving client service over time.

    Resources: Website: http://www.klegalsolutions.com/
    Phone Number: (336) 972-2814 Email: info@klegalsolutions.com

    Additional Resources: https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind
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    31 分

あらすじ・解説

The Grow Your Law Firm podcast deploys the most innovative legal marketing and management tactics available to get more cases and more free time for yourself. Our law firm growth podcast can help scale your firm by 250% growth with less stress and more free time in the week by exploring the hottest topics and trends in legal marketing and management. This law firm podcast will teach you what the Law Schools don’t. Start your law firm growth NOW.
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