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Stepping through the doors of Gonsalves-Fasso Nursery feels like entering a living time capsule of Hanford's history. Paul Rhodes, the third-generation owner of this 80-year-old floral institution, welcomes us into his world with stories that span decades and connect countless families across our community.
When Mary Fasso opened this shop with her brother Pete and sister-in-law Virginia Gonsalves in April 1945, she couldn't have imagined the legacy she was creating. Paul, who took over the business after an injury on the family farm, shares how his grandmother's words still guide him: "You're not going to get rich, but you'll make a good living." Those simple words have sustained a business that has weathered dramatic industry changes for eight decades.
The conversation takes surprising turns as Paul reveals how California's marijuana legalization transformed the flower industry, forcing suppliers to source internationally rather than from traditional coastal growers. "I could have roses cut in Colombia and delivered to my door within 72 hours," he explains, giving us a glimpse into the global supply chains supporting this local business. The challenges facing small florists are substantial—from competition with untaxed vendors during major holidays to the exhausting behind-the-scenes work that customers never see.
Most touching are the generational connections fostered through flowers. "My grandmother used to come here," customers often tell Paul, or "You did my grandmother's wedding flowers." These statements highlight how deeply woven Gonsalves Faso has become in Hanford's social fabric. The shop doesn't just sell arrangements; it creates living memories that mark life's most significant moments across multiple generations.
The episode also features comprehensive community news, including updates on the Hanford City Council meeting, upcoming events at the Carnegie Museum, the Fox Theater, and Kings Art Center, plus a roundup of local high school baseball and softball playoff action.
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