Hormozi's Money Models in Private Lending- #285
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Hormozi's Money Models in Private Lending- #285
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Hormozi's Money Models in Private Lending - #285
Alex Hormozi’s highly anticipated book $100M Money Models is almost here — and in this episode, Chris and Jason break down how Hormozi’s business frameworks apply directly to the world of private lending.
From front-end monetization and self-liquidating offers to client acquisition costs and high-ticket services, the guys unpack why private lending is one of the best business models out there — with both strong upfront profits and ongoing residual income.
You'll hear:
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Why the private lending model beats traditional mortgage lending (hint: recurring income)
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How to apply Hormozi’s money model concepts to boost your lending operation
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What most lenders get wrong about marketing and ad spend
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The math behind paid lead generation — and why $100 per lead might be a bargain
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Real-world examples that prove why whoever can spend the most to acquire a client wins
Whether you're just getting started in hard money or scaling to $10M+ in loans outstanding, this episode is packed with strategic insight from two lenders in the trenches every day.
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