#536 In this episode of the podcast, I chat with Sabrina Gebhardt, who unravels the significance of honing your artistic vision and emphasizes the power of authenticity in your portfolio. We explore her journey from picking up a camera after a break to running a successful photography business, uncovering strategies to building a compelling portfolio, dealing with imposter syndrome, and using model calls to fuel creativity.

THE BIG IDEAS

• Define Your Artistic Vision: Knowing your artistic take helps you create images that stand out and resonate with your audience.
• Embrace the Journey: Understand that portfolio building is an evolving process that grows and changes with your experiences.
• Attract and Repel: Curate your work to consistently reflect the type of clients you want to attract and deter those who aren't a good fit.
• The Power of Model Calls: Use model calls to experiment with new ideas and elevate your portfolio without client pressures.

PHOTOGRAPHY ACTION PLAN

1. Create a Vision Board: Use Pinterest to create a secret board with images that elicit a strong emotional response. Analyze the pinned images to identify common themes and styles that resonate with you.
2. Schedule Test Shoots: Organize model calls with specific criteria that align with your vision, including location, outfits, and subjects. Use these sessions to experiment with new techniques and refine your style without client pressure.
3. Regularly Update Your Portfolio: Set aside time each month to review and update your portfolio, ensuring it reflects your latest and best work. Remove any images that do not align with the type of photography you want to book.
4. Network within Your Niche: Join online communities or local groups focused on your photography niche to exchange ideas and get feedback. Attend niche-specific workshops or retreats to hone your skills and stay inspired.
5. Practice Selective Sharing: Only share photographs on social media and your website that truly reflect your artistic vision and desired clientele. Use captions, blogs, and behind-the-scenes content to narrate your creative process and vision, building a connection with your audience.

RESOURCES:
Visit Sabrina Gebhardt 's Website - https://sabrinagebhardt.com/
Follow Sabrina Gebhardt on Instagram - https://www.instagram.com/sabrinagebhardtphotography/

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Thanks for listening & keep shooting!