
How to Build Trust, Be Patient and Persevere as an Entrepreneur? with Francis Daneau
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A different take from our regular tech and design-oriented show, today I talk to Francis Daneau, as he walks us through a bunch of wonderful stories, from dropping an engineering career to starting a business in the world of wines, and all the hustle & bustles an early-stage entrepreneur has to go through, from not paying yourself much early on, to the AHA! moment and first validation, the first Yes!, through seeing great success and running a legit wine agency business.
His agency Le Grand Cellier (http://grandcellier.com) is based in Montreal Canada and helps restaurants Wow! their customers experience by surprising them with exquisite import wine and bridging the gap between the best wineries and the end consumer.
We also talked about the branding aspect of wine products and how important the visual design/and branding messaging element is for customers to remember better the wines they’ve tried and become repeat customers, especially given the existing large variety of wines.
Furthermore, Francis shares stories from his travels around Europe and North America, to discover the new wine producers, and how important trust-building is in the entrepreneurship World.