• How to Get Attention in an Age of Distraction - Mike Follett, CEO Lumens Research

  • 2019/03/07
  • 再生時間: 27 分
  • ポッドキャスト

How to Get Attention in an Age of Distraction - Mike Follett, CEO Lumens Research

  • サマリー

  • Mike Follett is the CEO of Lumens Research. They create eye-tracking software to understand human behaviour and intentions.

    He has a wealth of experience from a background in Marketing and advertising before he started his own marketing business to really provide scientific solutions. They have some fantastic research into the behaviour of humans. Both understanding the users and the marketers to get them to communicate in a better way.

    Why listen?

    This episode is a fantastic educational piece for anyone struggling to create content that connects with people and gets attention and is the sort of thing I wish I'd known years ago. Thanks Mike for his insights!


    Lumens Research
    www.lumen-research.com

    Postary

    www.postary.com

    --- Send in a voice message: https://anchor.fm/marketingmindset/message

    Don't Forget to leave a comment on this episode


    See podvine.com/privacy-policy for podcast listener privacy info.


    Hosted on Acast. See acast.com/privacy for more information.

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あらすじ・解説

Mike Follett is the CEO of Lumens Research. They create eye-tracking software to understand human behaviour and intentions.

He has a wealth of experience from a background in Marketing and advertising before he started his own marketing business to really provide scientific solutions. They have some fantastic research into the behaviour of humans. Both understanding the users and the marketers to get them to communicate in a better way.

Why listen?

This episode is a fantastic educational piece for anyone struggling to create content that connects with people and gets attention and is the sort of thing I wish I'd known years ago. Thanks Mike for his insights!


Lumens Research
www.lumen-research.com

Postary

www.postary.com

--- Send in a voice message: https://anchor.fm/marketingmindset/message

Don't Forget to leave a comment on this episode


See podvine.com/privacy-policy for podcast listener privacy info.


Hosted on Acast. See acast.com/privacy for more information.

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