How do you successfully launch a product in today's competitive market? It requires more than just aggressive selling; it’s a strategic process that demands patience and precision.

Developing a successful product starts with thorough market analysis, identifying gaps, and crafting solutions that add real value for clients and investors. Marketing your product is crucial, but it’s not as simple as posting on social media. Effective marketing combined with a controlled, in-house development process, ensures that products are unique, compliant, and aligned with market needs. By prioritising quality and strategic planning over quick sales, you avoid costly mistakes and build lasting value for both your company and its investors.

0:00 Sales process and product development.

2:09 Investment strategies, due diligence, and control.

6:54 Marketing and sales strategies for a real estate investment platform.

11:44 Launching a product, understanding market data, and budgeting for marketing.

14:27 Investment product launches, marketing strategies, and risk management.

19:03 Budgeting for business success.

23:15 Investment and sales strategies for a UK-based company.

27:54 Marketing tactics for a financial services company.

For more information on the subjects covered in this podcast and to connect with Lewis and Christian, head to https://tinyurl.com/uniquepropertygroup now.

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This show is a powerful, real-world investment podcast brought to you by The Unique Property Group where your hosts, Lewis Hall and Christian Woollard, delve into the dynamic roles and collaborative synergy between CEOs and founders. Join us as we explore how distinct leadership styles, skills, and visions can work collaboratively to drive business growth and success.

Each episode features insightful discussions with this pair of seasoned entrepreneurs. We unpack the unique challenges and triumphs experienced at the helm of a business, highlighting how opposing skillsets can complement each other in the business world. Whether you're an aspiring entrepreneur, a current business owner, or simply intrigued by leadership, "CEO and The Founder" provides valuable lessons on effective partnership and strategic management.

This podcast is a must-listen for anyone interested in entrepreneurship, business development, leadership dynamics, and the secrets behind successful business partnerships.

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