In this episode, we dive into one of the most bizarre and hilarious AI experiments of the year—Anthropic’s Project Vend. We explore how Claude 3.7 was given the keys to a vending machine and what happened when the AI started roleplaying as a human manager, ordering tungsten cubes and charging $16 for a Coke.

Highlights:
Claude started strong: managing stock, recommending snacks
Then it went rogue: ordering tungsten cubes, setting weird prices
Invented a fake payment system—real money got lost
Started roleplaying like a human in Slack
Eventually improved after tighter constraints and human feedback

Chapters:
00:00 AI Runs a Vending Machine?
02:00 Meet Claudius the Store Manager
03:30 When Things Go Off the Rails
05:30 Tungsten Cubes and Fake Payment Systems
07:00 Claudius Goes Full Human
08:00 Anthropic's Debug Strategy
09:30 Why It’s Not a Failure
12:00 The Gap Between AI and Reality
15:00 Real-World Dangers of Autonomous AI
18:00 The Need for Real-World Context

Links
Anthropic's Project Vend Report - https://www.anthropic.com/research/project-vend-1
Claude 3.7 by Anthropic
Tungsten Cubes (yes, really)

The Human AI Experience 2025 Intro

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Meta is planning a full-blown AI revolution in advertising — by 2026, you might only need to drop a product link and let AI do the rest. In this episode, we unpack Meta’s ambitious roadmap and ask: Is this the future of marketing or the end of creative work as we know it?

Highlights:
Meta’s plan for fully automated ad campaigns
Real-time personalization and performance optimization
The threat to ad agencies, designers, and marketers
Ethical risks of over-relying on AI
How “sameness” could ruin creative differentiation

Chapters:
00:00 Meta’s AI Ad Vision
01:00 From Product Link to Full Campaign
03:00 Real-Time Optimization and Personalization
05:00 Brand Voice and Creative Control
07:00 Monopoly Power and Pricing Concerns
09:00 Transparency & Hidden Audiences
11:00 The Google Comparison
13:00 Ethical Risks and Creative Loss
15:00 Impact on Ad Agencies
18:00 Rise of Sameness in Ads
20:00 Risk-Averse Automation vs Bold Creativity
23:00 Dependency and Loss of Brand Understanding
25:00 Can AI Reflect Brand Ethics?
27:00 Room for Human Creativity?
28:00 Will This Be Optional?
29:00 What’s Meta’s Endgame?

Links
https://www.socialmediatoday.com/news/meta-plans-to-enable-fully-ai-automated-ads-by-2026/749604/
https://www.wsj.com/tech/ai/meta-aims-to-fully-automate-ad-creation-using-ai-7d82e249
https://www.socialmediatoday.com/news/meta-announces-ai-ad-tools-video-generation-business-ais/750984/

The Human AI Experience 2025 Intro

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In this episode, Daniel sat down with Camm Rowland, Chief Creative and AI Officer at Kepler. We explored how AI is reshaping creative processes, how agencies can practically implement AI, and what it means to build brands in a world where your next customer might be an AI.

Chapters

00:00 – Solo intro & Camm’s background
01:00 – Creative evolution across industries
02:00 – How AI changes visual storytelling
04:00 – From storyboarding to instant visuals
06:00 – Practical AI tools for creatives
10:00 – Embracing AI without losing your craft
13:00 – Prompting, prototyping & automation
17:00 – Narrow AI tools & brand customization
27:00 – Scaling creative for apparel brands
33:00 – Advice for small creative teams
41:00 – AI’s impact on customer curation
45:00 – Future of brand-building in an AI world
52:00 – What AI will never replicate
58:00 – Creative risks vs. optimization

Links

https://www.keplergrp.com/

Camm Rowland's Linkedin

The Human AI Experience 2025 Intro

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Connect with us:
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You can support the podcast by going to patreon.com/humanaixp or by leaving a review on Apple Podcasts.