Poor customer experience is driving poor mental health -- and that's a PR thing and a brand destroyer.

Join me today as we hear what studies and experts have to say, and how a U.S. culture of poor customer service and experiences is damaging the public's mental health in several ways.

As we wave our banners about being compassionate, empathetic, kind and caring -- we as a U.S. business culture across all industries are missing the opportunities to show these behaviors in our customer interactions every day.

Are you ready for this kind of truth?

Of course you are -- you're a PR pro! Let's dive in for some more PR learning love!

GILES CROUCH: "HOW TECHNOLOGY FAILED CUSTOMER SERVICE"

HOST BIO https://www.audible.com/author/Stephanie-McFarland/B00YNFH16E

My First PR Teacher -- Thank you, Mamma.

Today we celebrate the upcoming Mother's Day weekend with a tribute to Franny J, the OG relationship builder.

Franny J came from northern Alabama, knew no one of influence in Indianapolis, but her relationship-building skills earned her a client list that included some of the most prominent names in Central Indiana.

And she's my mom. The start-up queen before start ups were a thing!

She started two businesses, grew them exponentially, and never advertised. But she has some old-school relationship-building skills that our flash and splash today can't match.

In today's episode you'll learn the backstory about Franny J, and the Franny J four rules of relationship building.

Enjoy!

HOST BIO https://www.audible.com/author/Stephanie-McFarland/B00YNFH16E

The news isn't good. CEOs and C-suite members have low confidence in their PR departments. In fact, the confidence rating for Congress at this moment is higher -- almost double -- compared to how C-suite members rate their PR teams. YIKES!

Houston, we have a problem! And waking up to it is our first step to resolving it.

Today IT'S A PR THING looks at some of the data points on what C-suite leaders think about their PR divisions and what they deem of value from the PR team.

And we give you five tips on how to inspire confidence from your CEO and the C-suite team, deliver value back to the organization, and help your company masterfully manage your public relationships.

You'll definitely want to grab a pen and paper to take notes today. PR field, we've got work to do.

STUDY MENTIONED IN TODAY'S EPISODE

NEED HELP IMPLEMENTING A STAKEHOLDER AUDIT?

We can advise you, implement the process, or help your comms team facilitate the process across your organization. We'll help you create a relationship-capital dashboard, and map out a plan to improve, maintain and grow your relationship capital.

Visit us at MCFARLANDPR.COM

HOST BIO https://www.audible.com/author/Stephanie-McFarland/B00YNFH16E