In this week's episode Mike talks to Carwow Founder James Hind.

James Hind is the founder of Carwow, a revolutionary platform that has transformed the way people buy new cars in the United Kingdom. Before launching Carwow in 2010, Hind's insights into the automotive industry were honed through his background in finance and a personal passion for cars. Recognizing the challenges and inefficiencies consumers faced in the car buying process, Hind envisioned a more transparent, hassle-free approach that would empower buyers while also serving dealerships. Carwow, under Hind's leadership, has since established itself as a pivotal service, simplifying the car buying journey by connecting buyers with dealers in a competitive, yet fair, online environment. Hind's innovation not only redefined consumer experiences but also injected a new level of fairness and efficiency into the automotive sales industry, making him a notable entrepreneur in the tech and automotive sectors.

Mike and James discuss the evolution of Carwow, as James built the business, including the big calls, the wrong calls. They also discuss the motor sector themes and where Carwow is positioned today.

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