• Is SearchMax The Next Big Thing in Google Ads? | Clicks and Commerce #4

  • 2025/02/18
  • 再生時間： 33 分
  • ポッドキャスト

Is SearchMax The Next Big Thing in Google Ads? | Clicks and Commerce #4

無料で聴く

ポッドキャストの詳細を見る

  • サマリー

  • Yananai and Fran discuss the latest Google Ads for January 2025, including changes to PMAX campaigns, customer targeting strategies, and the transition to demand generation for video campaigns.


    Takeaways:

    • Google made significant updates in January 2025.
    • PMAX campaigns now allow for easier exclusion of negative keywords.
    • Targeting high-value customers can enhance profitability.
    • Demand generation is becoming a key focus for Google Ads.
    • January is often a slow month for many advertisers.
    • Planning for seasonal events is crucial for success.
    • Effective communication with clients is essential during slow periods.
    • Utilizing data from previous campaigns can inform future strategies.
    • Creativity in marketing can help fit products into seasonal themes.
    • Consolidated campaign structures can simplify ad management.
    続きを読む 一部表示

あらすじ・解説

Yananai and Fran discuss the latest Google Ads for January 2025, including changes to PMAX campaigns, customer targeting strategies, and the transition to demand generation for video campaigns.


Takeaways:

  • Google made significant updates in January 2025.
  • PMAX campaigns now allow for easier exclusion of negative keywords.
  • Targeting high-value customers can enhance profitability.
  • Demand generation is becoming a key focus for Google Ads.
  • January is often a slow month for many advertisers.
  • Planning for seasonal events is crucial for success.
  • Effective communication with clients is essential during slow periods.
  • Utilizing data from previous campaigns can inform future strategies.
  • Creativity in marketing can help fit products into seasonal themes.
  • Consolidated campaign structures can simplify ad management.
続きを読む 一部表示
activate_buybox_copy_target_t1

Is SearchMax The Next Big Thing in Google Ads? | Clicks and Commerce #4に寄せられたリスナーの声

カスタマーレビュー：以下のタブを選択することで、他のサイトのレビューをご覧になれます。

Audible.co.jp

Amazon.co.jp
レビューはまだありません。