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サマリー
あらすじ・解説
**Key Highlights:**
1. **Introduction:**
- Bob enjoys the banter with Amas about customer service challenges.
2. **Sister's Experience:**
- Amas shares a story from his sister about difficulties in returning items, highlighting widespread customer service frustrations.
- Discussion shifts to training as a core issue in service quality.
3. **The Training Debate:**
- Bob emphasizes that training isn't just a simple problem; it encompasses various methods (classroom, online, interactive).
- The importance of hiring effective trainers with strong facilitation skills is noted.
4. **Expectations vs. Reality:**
- Unrealistic expectations on agents’ knowledge vs. what’s feasible in training are discussed.
- Example from Bob’s experience with product training illustrates gaps in knowledge expectations.
5. **Realistic Training Goals:**
- Focus should shift from rote memorization to understanding concepts and finding information.
- The need for open-book assessments and emphasis on problem-solving skills.
6. **Importance of Context:**
- Understanding the “why” behind questions is crucial for effective customer interaction.
- Agents should connect with customers rather than just provide scripted answers.
7. **AI’s Role:**
- AI can aid in information retrieval but cannot replace the need for agents to engage with customers on a deeper level.
8. **Living Training:**
- The best training comes from real-life experiences, not just theoretical knowledge.
- Importance of “nesting” (support after training) for new agents to apply what they’ve learned.
9. **Closing Thoughts:**
- Bob quotes Ben Franklin: “Tell me and I forget. Teach me and I remember. Involve me and I learn.”
- Both hosts encourage listeners to consider how to improve training practices.
10. **Live Podcast Announcement:**
- Bob and Amas will be at the ICMI show in Orlando from October 21-25.
- Listeners are invited to join, engage, and share their thoughts during live recordings.
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