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It Is What It Is – The Reggae Song That Found Its Own Rhythm

It Is What It Is – The Reggae Song That Found Its Own Rhythm

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This week’s song is “It Is What It Is,” a laid-back reggae track with an origin story as unconventional as its groove.

Inspired by an episode of The Simpsons and written with placeholder lyrics — à la “Scrambled Eggs” (the original draft title of Yesterday by McCartney and Lennon) — this song found its soul outside the rules.

We recorded it without a click track. Despite Quincy Jones famously insisting a click is essential, the drummer said, “Bob Marley didn’t need one — neither do we.” We went for it. No click. Just car keys, island spirit, and a pocket you can’t fake. And the result? It came out perfect.

In this episode, I share the creative process, the philosophy of letting things flow, and why sometimes the best groove is the one that doesn’t follow the rules.

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