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Marc Gutman on Balancing Brand Identity with Ever-Changing Global Trends
- 2025/02/10
- 再生時間: 41 分
- ポッドキャスト
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サマリー
あらすじ・解説
Welcome back to another episode of "The Future Is Borderless." Today, we're excited to bring you a raw and insightful conversation with Marc Gutman, the brilliant mind behind Wild Story. Join hosts David and David Nilssen as they delve into Marc's fascinating journey from his roots in metro Detroit to Hollywood's bright lights, and eventually, to the tech-savvy streets of Boulder, Colorado.
Marc shares his unique experiences transitioning from a film novice in Los Angeles, where he landed jobs at Oliver Stone's Illusion and Warner Brothers, to creating his own successful businesses. He offers an inside look at the challenges and rewards of balancing brand identity amid a constantly evolving world.
Marc highlights the complexities of branding, stressing the need for market differentiation, customer identification, and authenticity. In this episode, you'll hear Marc's take on the impact of AI on creativity, the resurgence of traditional marketing in response to digital fatigue, and the value of a simple, customer-centric messaging strategy.
Whether you’re an entrepreneur at the start of your journey or looking to refresh your brand, Marc’s insights on storytelling and strategic simplicity are invaluable. Tune in as we explore how to navigate the noisy, content-heavy market and ensure your brand not only survives but thrives.
Don't miss this riveting discussion packed with practical advice, industry anecdotes, and thoughtful reflections on the future of branding.