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  • 153. Fix Your Messaging Fast – workshop options

    153. Fix Your Messaging Fast – workshop options
    2025/05/27
    EP 153. Messaging fuzzy? Sales slow? Host, Sarah Panus walks through the mistake brands make when trying to fix their message, and how StoryBrand workshops may be just what you need to help you go from foggy to focused in about a week. SHOWNOTES: https://www.podpage.com/marketing-with-empathy/blog/fix-your-messaging-strategy-fast--storybrand-workshop-options-episode-153/ LEARN MORE ABOUT SARAH’S STORYBRAND WORKSHOPS: https://www.kindredspeak.com/storybrand SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠ WATCH ON YOUTUBE: https://www.youtube.com/@iamsarahpanus FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    11 分
  • 152. Stop Guessing. Start Benchmarking Your Marketing with AI.

    152. Stop Guessing. Start Benchmarking Your Marketing with AI.
    2025/05/13
    EP 152. Erik Huberman, CEO of Hawke Media, shares how AI and smart benchmarking are transforming marketing—and what brands need to do to earn moms’ trust and get better results. Discover how Hawke AI uses real-time data to flag wins, spot gaps, and guide your next move. SHOWNOTES: https://www.podpage.com/marketing-with-empathy/blog/stop-guessing-start-benchmarking-your-marketing-with-hawke-ai-episode-152/ SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠ FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    22 分
  • 151. Reach Women Going Through Menopause – ByWinona.com

    151. Reach Women Going Through Menopause – ByWinona.com
    2025/04/30
    EP 151. Millions of women are navigating perimenopause and menopause—but most brands are oblivious to what they’re going through. OBGYN, Dr. Cat Brown and marketing lead, Brooke Matthews, of ByWinona.com share what women really experience during these seasons and how marketers can better connect with them through empathy, education, and simplicity. SHOWNOTES: https://www.podpage.com/marketing-with-empathy/blog/reach-women-going-through-menopause--bywinonacom-episode-151/ WATCH ON YOUTUBE: https://youtu.be/gL76aorWfFo SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠ FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    29 分
  • 148. Inside Nickelodeon's Approach to Engaging Moms and Kids

    148. Inside Nickelodeon's Approach to Engaging Moms and Kids
    2025/03/11
    EP 148. Inside look at how Nickelodeon approached marketing to moms and kids; capturing hearts and minds. Moms drive purchases of family experiences. Rob Garay is back to share his experiences working with Nickelodeon Recreation, a sector responsible for overseeing Broadway shows, the Nickelodeon Cruise, Nickelodeon Hotel, and other initiatives beyond television production. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/inside-nickelodeons-approach-to-engaging-moms-and-kids-rob-garay-part-2-episode-148/ SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382 Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Learn more about your ad choices. Visit megaphone.fm/adchoices
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    16 分
  • 147. Psychology Behind Marketing to Women - Rob Garay (part 1)

    147. Psychology Behind Marketing to Women - Rob Garay (part 1)
    2025/03/04
    EP 147. What's the psychology behind marketing and what questions should we be asking ourselves when we're trying to reach more moms/women versus men? Rob Garay, author of the book Marketing Minds: A Look at Psychology and Marketing, joins Host, Sarah Panus to get Rob’s advice related to the words you use, amount of adjectives, colors and visuals. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/psychology-behind-marketing-to-women-rob-garay-part-1-episode-147/ SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382 Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Learn more about your ad choices. Visit megaphone.fm/adchoices
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    19 分
  • 146. Secrets to Repeatedly Selling Out Children's Events in North Carolina

    146. Secrets to Repeatedly Selling Out Children's Events in North Carolina
    2025/02/18
    EP 146. Local business spotlight: Paul Spring shares his secrets for repeatedly selling out more than 300 children’s events in North Carolina for his Birthday Party Rockstar and Rockstar Bubbles companies. From magic to foam; texting to google reviews; Facebook groups to local mommy blogs; referrals to repeat business – learn how Paul’s successfully selling to more moms. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/paul-spring-secrets-to-repeatedly-selling-out-childrens-events-in-north-carolina-birthday-party-rockstar-episode-146/ NEW - WATCH ON YOUTUBE: https://youtu.be/kiI7OQEikcQ SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS: https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382 Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Learn more about your ad choices. Visit megaphone.fm/adchoices
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    22 分