Profit isn’t just about making sales, it’s about making smart decisions. In this episode, we dive into the strategies behind transforming an underperforming pet store into a profitable business that sold successfully. From mastering gross margins to educating your team on financial fundamentals, this conversation unpacks the real levers that drive profitability. You’ll learn how to avoid margin-killing mistakes, build financial reserves, and choose products that truly move the needle. Plus, we break down why vendor oversight matters, how to blend margins across product categories, and what it takes to position your business for a strong sale. Whether you run a retail shop or a service-based business, these insights will help you rethink how to manage money, margins, and long-term growth.

This podcast is brought to you by Forzani Business Education. Visit https://www.forzanibusinesseducation.com/ to learn more!

Disclaimer: The More Profit Less Stress podcast is provided for informational and entertainment purposes only. The content, opinions, and views expressed by the hosts, guests, or contributors are their own and do not necessarily reflect those of More Profit Less Stress podcast, its producers, or affiliates. The information shared is not intended as professional financial, legal, tax, or business advice and should not be relied upon for making business decisions. Listeners should consult qualified professionals, such as financial advisors, accountants, or attorneys, for advice tailored to their specific circumstances. More Profit Less Stress Podcast, its hosts, guests, and producers assume no liability for any actions taken or not taken based on the content of this podcast. All content is provided “as is” without warranties of any kind, express or implied, regarding its accuracy, completeness, or applicability. Any reliance on the information provided is at the listener’s own risk.

Marketing doesn’t have to feel like a gamble. In this episode, we explore how data-backed strategies can make your marketing efforts more predictable and more profitable. We unpack common myths around marketing spend, dive into the importance of knowing your customer acquisition cost (CAC), and explain how to measure what’s actually working. You’ll also hear practical insights on seasonal marketing tactics and how to make smarter, more strategic decisions that drive real growth. Whether you're a founder or a marketing manager, this episode will shift the way you think about your marketing ROI.

This podcast is brought to you by Forzani Business Education. Visit https://www.forzanibusinesseducation.com/ to learn more!

Disclaimer: The More Profit Less Stress podcast is provided for informational and entertainment purposes only. The content, opinions, and views expressed by the hosts, guests, or contributors are their own and do not necessarily reflect those of More Profit Less Stress podcast, its producers, or affiliates. The information shared is not intended as professional financial, legal, tax, or business advice and should not be relied upon for making business decisions. Listeners should consult qualified professionals, such as financial advisors, accountants, or attorneys, for advice tailored to their specific circumstances. More Profit Less Stress Podcast, its hosts, guests, and producers assume no liability for any actions taken or not taken based on the content of this podcast. All content is provided “as is” without warranties of any kind, express or implied, regarding its accuracy, completeness, or applicability. Any reliance on the information provided is at the listener’s own risk.

Many new entrepreneurs jump into business ownership without understanding the full financial picture. In this episode, we break down what it actually takes to start or buy a business successfully. From navigating high failure rates to avoiding the trap of high-interest lending.In this episode, you’ll learn why understanding your profit margins, planning strategically, and investing in the right education can be the difference between thriving and barely surviving. Whether you're exploring your first venture or thinking of buying an existing business, this episode will help you make more informed, confident decisions.

This podcast is brought to you by Forzani Business Education. Visit www.forzanibusinesseducation.com to learn more!

Disclaimer: The More Profit Less Stress podcast is provided for informational and entertainment purposes only. The content, opinions, and views expressed by the hosts, guests, or contributors are their own and do not necessarily reflect those of More Profit Less Stress podcast, its producers, or affiliates. The information shared is not intended as professional financial, legal, tax, or business advice and should not be relied upon for making business decisions. Listeners should consult qualified professionals, such as financial advisors, accountants, or attorneys, for advice tailored to their specific circumstances. More Profit Less Stress Podcast, its hosts, guests, and producers assume no liability for any actions taken or not taken based on the content of this podcast. All content is provided “as is” without warranties of any kind, express or implied, regarding its accuracy, completeness, or applicability. Any reliance on the information provided is at the listener’s own risk.

Being an entrepreneur comes with unique pressures. From carrying financial responsibility to juggling family life and long hours, male business owners often find themselves struggling to balance it all. In this powerful conversation, our guests, Joe Forzani, Adam Jones, and Chad Hewlett, dive deep into the often-overlooked topic of men’s mental health in business. They discuss the emotional toll of entrepreneurship, the importance of support systems, and how personal challenges can spill over into business performance. You’ll learn why delegation, mindset, and planning aren’t just business strategies; they’re essential tools for protecting your well-being. This is an honest, relatable conversation for male founders and business owners looking to reduce stress, find balance, and grow both personally and professionally.

This podcast is brought to you by Forzani Business Education. Visit https://www.forzanibusinesseducation.com/ to learn more!

Podcast Guests:

Joe Forzani

Founding Partner - Forzani Group Ltd

Grey Cup Champion - Calgary Stampeders

Top 75 player of all time - Calgary Stampeders

Alberta Sports Hall of Fame Inductee

Adam Jones

Owner of Maxgreen Windows and Doors

Calgary Alberta

Calgary's one-stop solution for Windows, Doors, Siding and Roofing

Chad Hewlett

Owner and Veterinarian

Energy Equine & Synergy Equine

Airdrie & Dewinton Alberta

Applying cutting edge healing technologies to help equine athletes recover from performance limiting injuries and thrive.

Disclaimer: The More Profit Less Stress podcast is provided for informational and entertainment purposes only. The content, opinions, and views expressed by the hosts, guests, or contributors are their own and do not necessarily reflect those of More Profit Less Stress podcast, its producers, or affiliates. The information shared is not intended as professional financial, legal, tax, or business advice and should not be relied upon for making business decisions. Listeners should consult qualified professionals, such as financial advisors, accountants, or attorneys, for advice tailored to their specific circumstances. More Profit Less Stress Podcast, its hosts, guests, and producers assume no liability for any actions taken or not taken based on the content of this podcast. All content is provided “as is” without warranties of any kind, express or implied, regarding its accuracy, completeness, or applicability. Any reliance on the information provided is at the listener’s own risk.

Entrepreneurship can take a toll on your mental well-being, especially for men who often feel pressured to “tough it out.” Hosts Dennis Taekema and Greg Forzani discuss the critical importance of mental health for male business owners. In this powerful conversation, Joe Forzani, David Hisel, and Richard Klassen open up about the real stressors they've faced as business owners. From navigating personal sacrifices to learning how to let go of what they can’t control, their stories offer valuable insights on resilience, preparation, and support. You’ll hear practical advice on building strong relationships, taking meaningful action, and cultivating a positive mindset that helps you push through hard times and overcome business stress. Tune in for honest lessons and uplifting perspectives that can help you lead with less stress and more mental clarity.

This podcast is brought to you by Forzani Business Education. Visit https://www.forzanibusinesseducation.com/ to learn more!

Podcast Guests:

Joe Forzani - a former Canadian Football player who playedfor the Calgary Stampeders. Partner in The Forzani Group Ltd. https://youtu.be/AQiGpCTPt6E?feature=shared

DavidHisel – Vise President and Branch Manager of Banner Bank in Bandon, Oregon.Owner of Tony’s Crab Shack in Bandon. https://www.tonyscrabshack.com/

RichardKlassen – Owner of Swantech Industries in Ontario, Canada – The leader in compactagricultural equipment. https://swantechindustries.ca/

Disclaimer: The More Profit Less Stress podcast is provided for informational and entertainment purposes only. The content, opinions, and views expressed by the hosts, guests, or contributors are their own and do not necessarily reflect those of More Profit Less Stress podcast, its producers, or affiliates. The information shared is not intended as professional financial, legal, tax, or business advice and should not be relied upon for making business decisions. Listeners should consult qualified professionals, such as financial advisors, accountants, or attorneys, for advice tailored to their specific circumstances. More Profit Less Stress Podcast, its hosts, guests, and producers assume no liability for any actions taken or not taken based on the content of this podcast. All content is provided “as is” without warranties of any kind, express or implied, regarding its accuracy, completeness, or applicability. Any reliance on the information provided is at the listener’s own risk.

How to get More Profit with Less Stress From your Business and turn it into a Valuable Asset !
Actionable insights on how to leave the 80% of businesses that go bankrupt or close down and become one of the 4.5% that sell for a massive profit!

What if everything you believed about building a valuable business was wrong?

After 15+ years helping business owners maximize their company valuations, we've discovered a shocking truth: Most million-dollar revenue businesses are worth less than a luxury pickup truck when it comes time to sell.

We've watched business owners break down in tears when they learn their life's work—built through decades of 60-hour weeks and missed family dinners—has a goodwill value that would devastate you (in a bad way).
But here's what makes this podcast different: We don't just expose the problem. We show you exactly how to fix it.

On the More Profit Less Stress Podcast, you'll discover:
• The brutal math behind business valuations that most owners never see coming.
• Why your hardest work might actually be destroying your business value.
• The hidden formula that reveals your company's true worth (hint: revenue means nothing).
• How to build systems that create 4-5x multipliers while reclaiming your freedom.
• Real case studies of businesses that transformed from $0 to Millions in goodwill value.

Whether you're planning to sell someday or just want to know what you're actually building, this podcast could be the wake-up call that saves you years of wasted effort.

We're Dennis Taekema and Greg Forzani, co-founders of the More Profit Less Stress program, and we're done watching hardworking business owners get blindsided by low valuations.

It's time to build a business that works without you—and sells for what it's actually worth.

New episodes every week.
Subscribe now and stop building a job disguised as a business.

Disclaimer: The More Profit Less Stress podcast is provided for informational and entertainment purposes only. The content, opinions, and views expressed by the hosts, guests, or contributors are their own and do not necessarily reflect those of More Profit Less Stress podcast, its producers, or affiliates. The information shared is not intended as professional financial, legal, tax, or business advice and should not be relied upon for making business decisions. Listeners should consult qualified professionals, such as financial advisors, accountants, or attorneys, for advice tailored to their specific circumstances. More Profit Less Stress Podcast, its hosts, guests, and producers assume no liability for any actions taken or not taken based on the content of this podcast. All content is provided “as is” without warranties of any kind, express or implied, regarding its accuracy, completeness, or applicability. Any reliance on the information provided is at the listener’s own risk.