He's known by many names – Lux, Scotty Boy, The Kid, Scott Dog – but you know him as Scott! The man, the myth, the legend finally joins Marcus on The Multifamily Review as the dynamic duo reunites. Get ready to climb the multifamily rankings!

This episode is your masterclass in achieving top-tier status. Scott, a driving force behind client success at J Turner, breaks down exactly what it takes to make the coveted Elite 1% list and the company-wide Division rankings. Discover the actionable strategies, from property-level tactics to executive-level approaches, that separate the best from the rest.

Scott emphasizes why every single interaction is critical for your scores and shares the powerful technique of "living in the moment of gratitude" when asking residents for reviews. He explains how effectively leveraging feedback and data, like insights from the dashboard, fuels improvement, and discusses the necessity of a top-down commitment and accountability for achieving company-wide success. Delving deeper, Scott reveals the secrets to excelling in specific areas recognized by the "Einstein Best Of" Awards, like customer service, communication, and maintenance, ultimately reinforcing that mastering the fundamentals – yes, even simple acts like answering the phone! – is the ultimate key to success.

Whether you're on the cusp of elite status or building a strategy from the ground up, Scott provides the insider playbook. Stop chasing scores and start building a foundation for real, sustainable ranking success. Listen now and learn how to truly move the needle!

In this episode, we're providing your guide book on all things virtual apt searching! Unearth how to ace your online reputation, and respond thoughtfully to digital feedback. If you're new to the digital game or you're a tenured legend, discover some new insight here on The Multifamily Review! We're diving into a brand new review of data from J Turner Research, as well as more about how to show renters that your property is the real deal. It's time to make your community the destination of choice on every apartment hunter's quest!

Ever dreamed of robot butlers and smart-home nirvana? Hold up! Before you picture a droid takeover of your apartments, let's get real about AI in multi-family. Forget sci-fi – this episode of The Multi-Family Review dives headfirst into the now of AI and tech, revealing how it's revolutionizing leasing, maintenance, marketing, and even boosting your bottom line. Join Marcus as he explores the smart ways properties are becoming resident-centric powerhouses. Buckle up because the future of multi-family is closer than you think!