Quentin Paquelier - CMO of Club América - on the differences between the sports industries in Mexico and the United States and why both sides have a lot to learn from each other.

He claims that the passion of his fanbase, and Mexican soccer fans in general, is unmatched in the U.S. and elsewhere. For Club América, The passion becomes part of the product they're selling. Still, the success of their marketing waxes and wanes with on-field performance.

Listen to the full episode here: https://nvgt.com/podcast?ppplayer=98f56b6dd6dca41729f186d12a4d1251&ppepisode=283d4745d47cdf2bc56bc086c768f5d9

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.

• 2:10 - Matt’s background
• 6:40 - Joining a struggling McLaren Racing in 2016
• 12:30 - Liberty Media acquiring F1
• 14:30 - Drive to Survive
• 16:00 - “Forever Forward”
• 18:40 - Licensing and brand extensions
• 22:40 - Women in F1
• 24:45 - Rapid Fire Questions

Matthew Holt - Chief Executive Officer at IC360 - explains why the thousands of available prop bets during the Super Bowl are even more difficult to monitor and regulate than those we see during regular games.

The main difference is whether the prop is decided on the field of play, or whether it's something that can be known ahead of time, like the color of the winning team's gatorade or the duration of the national anthem.

Listen to the full episode here: https://nvgt.com/podcast?ppplayer=98f56b6dd6dca41729f186d12a4d1251&ppepisode=26b5af50fdc633e2edb4e7236f2139ad

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.

Randy Freer - Media Expert, Former Hulu CEO, & CEO of the Freer Company - shares his unique perspective on streaming, media fragmentation, the new NBA rights deal, and the viability of different models for viewing live sports.

He also discusses the changes he foresees for the next generation of sports fans and media consumers. In the past, it has been the “middle men” who have profited by purchasing live rights and selling advertising. Now, those arbitrage opportunities are becoming increasingly more complicated, and it’s the IP holders who have the most to gain from the changes.

Details:

• 4:10 - The new NBA media deal
• 6:00 - The modern media landscape
• 17:50 - UFC/Expanding property audiences
• 20:30 - Hulu, Venu, and Fubo
• 26:55 - Media fragmentation
• 35:45 - Rapid Fire Questions

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.

Jared Orton – President of the Savannah Bananas – on the goal of offering affordable tickets to fans despite challenges with the secondary ticket market.

Fake tickets and price gouging are commonplace, and the Bananas are doing what they can to protect their fans and allow easier access to their games.

Listen to the full episode here: https://nvgt.com/podcast?ppplayer=98f56b6dd6dca41729f186d12a4d1251&ppepisode=fc87122340fbf55d3eccd66e0094711a

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.

Kimberly Bolt - CMO at the Washington Nationals - breaks down the art and science of marketing a Major League Baseball team.

She discusses D.C.'s unique identity as a transient city and how to market to those new fans as they move to town. She also shares what her team is doing to reach younger audiences including innovative influencer marketing strategies and a summer concert at the Nationals Park.

Details:

• 2:30 - Positive momentum for baseball
• 6:45 - Social/digital marketing
• 12:10 - Marketing to different types of fans
• 16:25 - Data and science vs. art in decision making
• 20:25 - Kim’s background
• 25:55 - The Nationals Brand
• 27:15 - Attracting fans that are new to D.C.
• 30:35 - Celebrating the team’s 20th anniversary
• 33:50 - Rapid Fire Questions

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.

Quentin Paquelier - CMO of Club América - leads marketing for the biggest soccer brand in North America. Their games average more viewers in the U.S. than any other soccer club in the world.

Quentin considers the U.S. to be a "second primary market" and explains the challenge of engaging with so many fans in different parts of Mexico, the U.S., and beyond, especially with the global spotlight of the World Cup coming up in 2026.

He also shares how their women's club on its own has more fans than most men's soccer teams.

Details:

• 2:25 - Quentin’s background
• 4:45 - The global stature of Club América
• 9:50 - Differences between sports business in Mexico and the U.S.
• 15:40 - Club América Femenil
• 22:35 - The 2026 World Cup
• 32:05 - Projecting the next 10 years of soccer
• 35:15 - Rapid Fire Questions

Quentin's Restaurant Recommendations:

• Plantasia
• Quintonil

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.