Heather Holmes - the founder and CEO of Publicity For Good - a purpose-driven communications firm.

Heather is also a former Miss Ohio International and has been featured in FOX, Business Insider, Create & Cultivate, and USA Today for her story of living full-time in an Airstream for 3 1/2 years while running the agency and building a 7 figure company.

Also, the mom of 2 with 1 on the way lives in the Mountains of North Carolina living off the land on their homestead.

Connect with Heather here:

https://www.linkedin.com/in/heatherdesantis/ https://www.facebook.com/heatherdesantis/ https://www.instagram.com/heatherdesantis https://publicityforgood.com/

LinkedIn has rolled out another new feature to make the platform more engaging, more interactive, and highlight those who are creating amazing content.

It is slowly being rolled out so if you don't have it yet, don't fret...you will in time.

To check and see if you do have it, do these three things:

1. Open the LinkedIn app on your phone

2. Scroll through your newsfeed until you find a video

3. When you do, click on it and swipe up. If it takes you to the next video in the cue, you have access to the "video-only feed". If it takes you back to the original video, you don't as of yet.

What does this all mean?

Short-form content is converting better at the moment so start with 30-60 second videos.

You can also use opus.pro to click down a longer video into shorter clips.

Don't forget to register for our FREE "Scale Your Business" 5-Day Workshop from September 23rd - 27th from 1 - 2 pm EST here:

⁠https://www.thetimetogrow.com/scaleyourbusinessworkshop⁠

With over 25 years of business experience, Casey's leadership helps companies emphasize building relationships, not just transactional business deals.

He's a father, a husband, a coach, a podcaster, a speaker, and a business leader who is the same person in and out of work.

Over his entire career, adversity has always made him stronger. Casey always leans in on curiosity while maintaining a positive attitude! While at Kforce, Casey was the number one sales rep nationwide for ten years consecutively before becoming President of Client Strategy and partnerships.

In that role, Casey was crucial in driving a sales transformation and providing executive-level support for large customers. In March of 2019, Casey left Kforce as the firm's all-time leading salesperson in the nearly 60-year company history to begin writing his debut non-fiction book, "WIN the RELATIONSHIP – Not the DEAL."

His book has over 100 organic reviews on Amazon and is helping shape how teams build relationships with their customers and improve cultures internally for teams. As a former college Quarterback, Casey leans in on many of the lessons the game of football has taught him, mainly embracing adversity.

Casey is now the founder of Winning The Relationship, LLC, a consulting firm providing executive sales leadership and coaching.

Additionally, Casey hosts The Quarterback DadCast, a podcast that offers stories, advice, and wisdom for fathers looking to improve their leadership skills and emotional intelligence.

Casey is a passionate networker with intense energy for building genuine, long-lasting relationships. Casey loves to empower people to achieve more than they think they can ever accomplish.

He loves to laugh, serve others, and make those around him laugh; why do we go to work if we are not having fun?

He loves to read, do old man CrossFit, play golf, and, most importantly, spend time with his family.

Connect with Casey here:

Winning The Relationship – Sales & Leadership Coach Author, "Win The Relationship; Not the Deal" - ⁠https://amzn.to/3ek4Rqn⁠

The Quarterback Dad Cast – Podcast - ⁠https://www.caseyjacox.com/podcast

Don't forget to register for our FREE "Scale Your Business" Workshop from Sept 23rd - Sept 27th here:

https://www.thetimetogrow.com/scaleyourbusinessworkshop

Charlie Dice is a dog mom, podcaster and YouTuber. She’s also childless, and works to normalize the narrative that not every woman ends up a mom.

Her lack of kids and love of dogs led to her business helping people provide the best care and nutrition for their dog as possible through free videos, 1:1 consults and personalized nutrition plans.

When not working with clients she enjoys riding her horse Henry and helping her husband Andrew on their farm in rural Pennsylvania.

Connect with Charlie here:

https://www.linkedin.com/in/charlie-dice-6886bb148

www.beautyandtheberners.com

Don't forget to sign up for our FREE "Scale Your Business" Workshop here:

https://www.thetimetogrow.com/scaleyourbusinessworkshop

Benjamin Moróne is an American entrepreneur and innovator based in Warsaw, Poland. He is the founder of Zabota, a company focused on recruiting top talent in Eastern Europe and Latin America. Previously, Benjamin was one of the first employees at a rapidly growing tech startup in the United States, where he quickly moved up the ranks.

When he's not working, Benjamin is an adventurous world traveler who has been to over 24 countries. His favorite destinations are Georgia 🇬🇪 (the country not the state) and Poland 🇵🇱 .

He has an undergraduate degree from the University of St. Thomas in entrepreneurship and is a Schulze Innovation Scholar.

Connect with Ben here:

https://www.linkedin.com/in/benjamin-mor%C3%B3ne-454009112/

www.zabota.io

Don't forget to register for our FREE "Scale Your Business" Workshop here:

https://www.thetimetogrow.com/scaleyourbusinessworkshop

Nancy Erickson provides elite, white-glove consultancy and publishing services to visionary executives eager to share their insights, elevate their prestige, and leave a lasting legacy.

With an award-winning background as an author and the founder of Stonebrook Publishing, she stands at the forefront of the publishing industry, dedicated to elevating leaders through the power of the written word.

Erickson is the owner of two book-related businesses, The Book Professor® and Stonebrook Publishing, an award-winning nonfiction publishing house. She was awarded Book Publisher of the Year 2023-2024 by the Best of the Best International Award Program.

In 2023, she was awarded the Non-Fiction Author Coach of the Year for 2023 from New World Report (formed from the merger of US Business News and Latin America News). In 2022, she was named a Top 10 Book Coach in the US by The Coach Federation, and she has received various other awards from other organizations.

Connect with Nancy here:

https://www.linkedin.com/in/nancylerickson/

www.thebookprofessor.com

Don't forget to register for our FREE "Scale Your Business" Workshop from Sept 23rd - 27th here:

https://www.thetimetogrow.com/scaleyourbusinessworkshop

Are you pouring your heart and soul into creating content on LinkedIn, only to feel like it's not getting the attention it deserves? 😩

If so, it might be time to shift your focus to a crucial, yet often overlooked, metric: Impressions. But why do LinkedIn impressions matter more than likes, comments, or shares? 🤔 In our latest podcast episode, we pull back the curtain on LinkedIn's algorithm and explain why impressions are the lifeblood of your content strategy. Here’s a sneak peek at what you’ll learn: 🎯 What Are LinkedIn Impressions? Think of impressions as the first step in your content’s journey. They represent the number of times your post appears on someone's feed. The more impressions, the greater your chances of reaching the right audience. 💡 Why Impressions Matter More Than You Think While engagement metrics like likes and comments are great, they can be misleading. Impressions tell the real story of how many people are actually seeing your content. Without a solid impression count, even the best posts can fall flat. 🔑 Strategies to Boost Your Impressions Learn actionable tips to increase your visibility on LinkedIn. From optimizing your posting times to crafting attention-grabbing headlines, we cover it all. Plus, discover how to turn those impressions into genuine engagements and valuable connections. Whether you’re a LinkedIn veteran or just starting out, this episode is packed with insights that will change the way you approach your content strategy. 🎙️ 👉 Ready to make every post count? Don’t miss out on this essential episode. Tune in now and start mastering LinkedIn like a pro!

Don't forget to register for our FREE "Scale Your Business" Workshop from Sept 23rd - 27th here:

https://www.thetimetogrow.com/scaleyourbusinessworkshop

Rachel B. Lee is a Branding Ladyboss and LinkedIn Top Voice. She started her career at the marketing agency, Walton Isaacson, and managed some of Unilever’s first social media-driven consumer activations including AXE One Night Only.

After landing a summer internship with Microsoft and graduating with an MBA from the University of Texas, Austin, McCombs School of Business in 2016, she entered the partner world at Microsoft.

She’s now Co-Owner and CMO of Standout Authority with her husband Joshua B. Lee, supporting the top 1% of business executives and owners in defining their personal brand, becoming a thought leader through content, and creating human connections online through the power of LinkedIn.

She’s been featured in the Washington Post and is a coveted speaker at conferences like Social Media Week. She’s also a University of Texas at Austin Marketing and Industry Consultant and Guest Lecturer, and mamma to Ava, stepmamma to Jayden and Skylar, and dog mamma to Frankie B. Lee.

Connect with Rachel here:

linkedin.com/in/therachelblee

https://www.instagram.com/therachelblee/

https://standoutauthority.com

Don't forget to take our FREE Business Assessment here:

https://www.thetimetogrow.com/business-assessment-2024