In this episode titled “Is the Podcasting Industry Really Worth 7.4 Billion?”, hosts Todd Cochrane and Rob Greenlee discuss their experiences with the upcoming Podcast Show 2025 in London, Todd’s travel plans, and his preparations for the event. Todd describes his recent return home and the updates he had to undertake in the studio after … Continue reading Is the Podcasting Industry Really Worth 7.4 Billion? #629 →

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In this episode, “The Shift from Word-of-Mouth to Social Media in Podcasting,” hosts Todd Cochrane and Rob Greenlee discuss the evolving landscape of podcast discovery, particularly how social media is becoming a primary driver rather than traditional word-of-mouth. The episode opens with Todd and Rob greeting listeners and mentioning the upcoming return to their regular … Continue reading The Shift from Word-of-Mouth to Social Media in Podcasting #628 →

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In this episode titled “The Growing Ad Revenue in Podcasting,” hosts Todd Cochrane and Rob Greenlee discuss various insights related to the podcast industry’s current state, including recent earnings reports and trends in advertising revenue. The episode begins with a casual greeting between Todd and Rob, where Todd shares that he is sleeping late due … Continue reading The Growing Ad Revenue in Podcasting →

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In this episode of the New Media Show, hosts Todd Cochrane and Rob Greenlee come together to discuss various topics including growth in podcast listening among women, deep fakes, and AI assistants. The episode opens with Todd welcoming Rob back, explaining that he has been on vacation. Todd mentions a recent situation involving deep fakes, … Continue reading Women in Podcasting and the Rise of Female Listeners →

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In this episode, “Podcast Movement Insights and Survey Trends,” hosts Todd Cochrane and Rob Greenlee discuss Todd’s team’s experiences at the recent Podcast Movement conference, share insights from various panels, and explore trends in the podcasting industry, particularly regarding video and audio convergence. The episode begins with Todd and Rob welcoming listeners and noting their … Continue reading Podcast Movement Insights and Survey Trends →

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The episode begins with hosts Todd Cochrane and Rob Greenlee discussing technical issues that led to a late start, including audio problems that were eventually resolved. They welcome the audience back to the “New Media Show.” Todd shares his recent experience at Podfest Asia, discussing its growing attendance, which he estimates to be double the … Continue reading What is a Podcast Today? →

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In this episode of the New Media Show, hosts Todd Cochrane and Rob Greenlee discuss key insights from the 2025 Infinite Dial report and delve into HLS (HTTP Live Streaming) video streaming. The episode begins with Todd and Rob introducing the program, noting the late afternoon timing, and discussing the recent activity within the podcasting … Continue reading The Infinite Dial Insights & HLS Streaming Explained →

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In this episode titled “Harnessing Superfans for Podcast Success,” hosts Todd Cochrane and Rob Greenlee engage in a lively discussion covering various podcasting topics. The episode opens with Todd humorously admitting he overslept, leading to their usual banter about their long-standing podcasting journey. Rob introduces the idea of podcast superfans, referencing an article that illustrates … Continue reading Harnessing Superfans for Podcast Success #622 →

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