Episode Summary: In this episode of NextGen Sales Leaders, host Benjamin Reed sits down with Steven Eror from Signals to dive deep into the future of AI-driven outbound sales. They discuss how Signals is transforming sales outreach by leveraging behavioral and profile-based data to power AI cloud SDRs. Discover how AI-powered sales reps can automate event follow-ups, website chat interactions, and inbound calls—all while integrating seamlessly with your CRM.

If you’re a sales leader, founder, or RevOps professional wondering how AI can help scale your outbound motion, improve SDR efficiency, and drive better pipeline conversion, this episode is for you.

What You Will Learn:

• How Signals uses AI-driven SDRs to automate outreach and engagement.
• What differentiates Signals from other signal-based sales intelligence tools.
• The role of AI in replacing or augmenting human SDR teams.
• How sales teams can use AI to personalize outreach and prevent AI "hallucinations."
• The ideal use cases for AI SDRs in inbound vs. outbound sales motions.
• Why AI-driven demo bots and follow-up automation are the next frontier.

Featured Guest:

Steve Eror – Head of Partnerships at Signals, a platform leveraging AI-driven cloud SDRs to automate outreach and engagement.

Host:

Ben Reed – Host of Next Gen Sales Leaders Podcast, fractional CRO, and B2B sales expert.

Episode Highlights:

[00:01:30] Introduction to Signals – Steve explains how Signals captures digital buyer footprints and translates them into sales actions.

[00:06:45] Differentiation in AI SDR Tech – What sets Signals apart from other sales intelligence platforms?

[00:12:20] Is AI SDR Tech Ready for Prime Time? – Addressing the most common objections to AI in outbound sales.

[00:19:55] Training AI to Sound Human – How AI SDRs are programmed with tone, messaging, and guardrails to minimize errors.

[00:26:10] AI as an SDR Replacement vs. Assistant – When should AI augment your sales team, and when should it replace SDRs entirely?

[00:34:00] Ideal Customer Profile (ICP) for AI SDRs – Who benefits most from Signals’ AI-driven outreach and automation?

[00:42:10] AI in Complex Sales Cycles – Can AI handle multi-touch, multi-stakeholder B2B enterprise deals?

[00:50:30] The Future of AI in Sales – What’s next for AI-powered sales engagement? Demo bots, full-cycle AI reps, and more.

[01:00:15] Steve’s Background & the Origins of Signals – How Signals evolved from inside sales expertise to AI-driven sales automation.

[01:08:20] Where to Find Steve & Signals – How to connect and start exploring AI SDRs for your business.

Connect with Steve Er & Signals:

• Website: https://getsignals.ai/
• LinkedIn: https://www.linkedin.com/in/stevenerorjr/

Subscribe & Review:

Enjoyed the episode? Subscribe to the Next Gen Sales Leaders Podcast for more insights on B2B sales, outbound automation, and revenue growth strategies. If you found this episode valuable, leave us a review!

Episode Summary:

In this episode of the NextGen Sales Leaders Podcast, host Ben Reed sits down with Tomer Levy, the founder of Mailin, to discuss the future of cold email deliverability in 2025. They dive deep into the challenges B2B marketers face when trying to land in the inbox, the differences between shared vs. dedicated IPs, and how to optimize your cold email infrastructure to maximize results. If you're running outbound campaigns, this is an episode you can’t afford to miss!

What You Will Learn:

• Why cold email deliverability is getting harder in 2025 and how to adapt.
• The key differences between shared and dedicated IPs—and which one is right for you.
• How IP reputation, infrastructure, and domain setup impact inbox placement.
• Why most cold email senders fail and how to prevent deliverability disasters.
• The best practices for warming up inboxes and maintaining high deliverability rates.

Featured Guest:

• Tomer Levy – Founder of Mailin, an email infrastructure platform that helps outbound agencies and B2B businesses take control of their deliverability.

Host:

• Ben Reed – Host of the NextGen Sales Leaders Podcast.

Episode Highlights:

[00:01:10] Introduction – Meet Tomer Levy and learn how his journey as a cold email agency owner led him to create Mailin.

[00:04:30] Why Deliverability is Declining in 2025 – Breaking down the key trends affecting inbox placement today.

[00:09:20] Shared vs. Dedicated IPs – The pros and cons of each and which one is best for high-volume senders.

[00:15:40] How IP Reputation Works – Why Google and Microsoft track sender reputation and how to protect yours.

[00:22:10] Infrastructure Best Practices – Setting up domains, mailboxes, and servers for maximum inbox placement.

[00:28:30] The Role of AI in Cold Email – Can AI-generated emails be detected? What role does AI play in personalization and outreach?

[00:35:15] Avoiding Common Cold Email Mistakes – Why most agencies fail and how to bulletproof your strategy.

[00:42:00] Deliverability Hacks for 2025 – Final takeaways and tactical advice for B2B marketers looking to scale their outreach.

Connect with Tomer Levy:

• Mailin Website : mailin.ai
• LinkedIn: https://www.linkedin.com/in/tomerlevii/

Subscribe & Review:

Enjoyed this episode? Subscribe to the NextGen Sales Leaders Podcast for expert insights into B2B sales, cold email, and revenue growth strategies. If you found value, please leave us a review—it helps more entrepreneurs discover the show!

Episode Summary: Join us as Devin Baptiste, the mastermind behind GroupRaise, shares his journey from the early days of cold outbound email to building a cutting-edge startup. Dive deep into the world of cold email strategies, the evolution of outbound marketing, and the challenges of scaling email outreach to millions of recipients while maintaining high engagement rates.

What You Will Learn:

• How Devin leveraged cold email to build GroupRaise from the ground up.
• Key strategies for effective cold outbound campaigns in the B2B space.
• The challenges of scaling email outreach to maintain high deliverability and engagement.
• Insights into the future of outbound marketing with AI and automation tools.
• Best practices for maintaining domain reputation and avoiding spam filters.

Featured Guest: Devin Baptiste - Founder and CEO of GroupRaise.

Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.

Episode Highlights:

[00:02:15] The Cold Email Genesis: Devin discusses the early days of GroupRaise and how cold email was integral to its growth.

[00:07:40] Outbound Marketing Evolution: Insights into the shifting landscape of outbound marketing and the tools that are changing the game.

[00:14:30] Scaling Challenges: Devin dives into the complexities of sending millions of emails monthly while maintaining high open and response rates.

[00:22:05] Future of Outbound Marketing: The role of AI, dynamic personalization, and new tools in shaping the future of cold email campaigns.

[00:30:45] Best Practices: Practical advice on keeping your emails out of the spam folder and ensuring high deliverability.

[00:38:00] Advice for B2B Entrepreneurs: Devin offers insights for B2B business owners looking to leverage cold email as a powerful growth tool.

Connect with Devin:

• LinkedIn: https://www.linkedin.com/in/devin-baptiste-4ab99b3/

Subscribe & Review: Enjoyed this episode? Subscribe to the NextGen Sales Leaders Podcast for the latest insights in B2B sales, marketing, and growth strategies. If you found value in today’s discussion, please leave us a review.

Follow Ben on Social:

• Instagram: https://www.instagram.com/benjaminaaronreed
• LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/
• Youtube :https://www.youtube.com/channel/UCXGg_D9tQ-uSW0BKFPmMJNQ

Join our FREE Group "Outbound B2B Sales":

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