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Nonprofit Launch Plan Podcast for Startup, Small, and Growing Nonprofits

Nonprofit Launch Plan Podcast for Startup, Small, and Growing Nonprofits

著者: Matt Stockman
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Launch and grow your nonprofit with confidence! The Nonprofit Launch Plan Podcast for Startup, Small, and Growing Nonprofits is your weekly resource for nonprofit startup advice, nonprofit growth strategies, and practical tips for nonprofit leadership. Whether you're dreaming of starting a nonprofit organization, navigating the challenges of a new role, or looking to scale your impact, this podcast provides actionable insights. Learn nonprofit best practices based around the 6 critical elements that any nonprofit needs to grow foundationally strong: Leadership, Development, Marketing, Programs and Services, Operations, and Finances. Learn effective fundraising strategies, and essential nonprofit management techniques. Get nonprofit coaching and access free nonprofit resources to build your nonprofit capacity and achieve nonprofit success. Join Matt Stockman, a seasoned nonprofit growth coach, as we explore nonprofit development and provide the guidance you need to make a lasting difference. Tune in for weekly episodes filled with nonprofit tips, inspiring stories, and expert advice to help you grow a nonprofit that thrives. If you are looking for nonprofit training or ways to improve your nonprofit strategy, this podcast is for you.© 2025 Matt Stockman マネジメント マネジメント・リーダーシップ リーダーシップ 経済学
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  • Fearless Fundraising Step #4: Creating Urgency - Compelling Action Now!
    2025/05/21
    Podcast Show Notes: The Nonprofit Launch Plan Podcast for Startup, Small and Growing NonprofitsEpisode Title: Fearless Fundraising Step #4: Creating Urgency - Compelling Action Now!Episode Summary:Welcome to another impactful episode of The Nonprofit Launch Plan Podcast! In this episode, host Matt Stockman dives deep into Step 4 of the Fearless Fundraising Framework: Creating Urgency. Learn how to inspire potential donors to make a financial gift now rather than later, maximizing your fundraising efforts and achieving greater nonprofit impact. This episode provides actionable strategies, real-world examples, and proven techniques to help your startup nonprofit or growing organization build a strong financial foundation. If you're struggling with donor engagement or want to improve your fundraising strategy, this episode is a must-listen for nonprofit founders, development directors, and anyone involved in nonprofit funding.Key Takeaways from this Episode:The Power of Urgency in Nonprofit Fundraising: Discover why creating a sense of urgency is crucial for converting interest into immediate financial support for your charitable organization.Fearless Fundraising Framework Recap: Matt reviews the first three steps: Step 1: The Problem: Clearly define the specific and unique problem your nonprofit organization addresses.Step 2: The Solution: Position the potential giver as the hero who creates impact through their generosity.Step 3: The Ask: Guide donors to take action by making a financial gift.Tactics for Creating Urgency:Built-in Urgency: Understand how certain nonprofit missions (e.g., medical care, human trafficking) naturally possess urgency.Strategic Urgency for Less Obvious Causes: Learn techniques for fundraising for faith-based organizations or those with less immediate needs.Matching Gifts: Leverage major donor contributions to create dollar-for-dollar matches, incentivizing immediate giving.Positive Peer Pressure: Highlight increasing monthly giving trends to encourage participation.Optimized Communication: Utilize multiple "GIVE" buttons in email campaigns and strong calls to action on your nonprofit website.Impact-Driven Urgency: Reiterate the impact of donations by connecting gifts back to the problem and solution, making the donor feel essential to the outcome.Storytelling for Urgency: Share compelling stories of individual impact and clear progress updates on fundraising goals to motivate action (e.g., student outreach, humanitarian accounting).Sprint Campaigns: Frame short, time-bound fundraising campaigns around specific, achievable goals (e.g., "Building Bridges" outreach, emergency transportation, winter coat drive).Time-Sensitive Opportunities: Identify and communicate immediate needs within your community outreach or charitable programs.Why Urgency Matters: Without it, potential partners may become informed but not compelled to give, leading to missed funding opportunities. The moment of connection is when commitment is most likely to occur.Resources Mentioned in this Episode:FREE Mini-Course: Fearless Fundraising Framework: Struggling with nonprofit fundraising? Get a free PDF workbook and 5 short videos that walk you through the 5 core steps of the Fearless Fundraising Framework. Clarify your messaging and grow your confidence to ask for financial partnerships. Get the Free Course: Visit nonprofitlaunchplan.comBook a Free Consultation with Matt Stockman: Have a specific nonprofit challenge or question? Book a no-pressure, no-obligation "get to know you" chat to discuss your situation and receive personalized recommendations. Contact | Nonprofit Launch PlanDon't forget to subscribe to "The Nonprofit Launch Plan Podcast" for more essential insights on building and growing a successful nonprofit!Share this episode with other nonprofit leaders and make a lasting impact in your community!
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    13 分
  • Fearless Fundraising Step #3: Mastering The Ask for Nonprofit Success!
    2025/05/14
    Welcome to The Nonprofit Launch Plan Podcast for Startup, Small, and Growing Nonprofits!Are you ready to build your nonprofit on a rock-solid foundation and create lasting impact? Join your host, Matt Stockman, in each episode as we dive deep into the 6 key areas essential for nonprofit success: Leadership, Fundraising, Marketing, Programs and Services, Operations, and Finances.In today's episode, we're spotlighting a crucial element of nonprofit fundraising: Step 3 of the Fearless Fundraising Framework – The Ask. We'll explore how to effectively turn your compelling words about the problem your nonprofit solves and the impact you make into concrete action and financial partnership.Let's Review the Fearless Fundraising Framework:Step #1: The Problem – Be specific and unique about the issue your nonprofit tackles.Step #2: The Solution – Position the impact of your work as the solution, making the potential giver the hero.Step #3: The Ask – Turning your passion into a clear invitation for financial support (that's what we're focusing on today!).Step #4: (Spoiler alert! This is coming up in our next episode!)Step #5: (2 weeks from today)Mastering The Ask: Turning Words into Action for Your NonprofitMany passionate nonprofit leaders excel at describing the problems they address and the solutions they offer. However, the crucial step of asking for financial support can often feel challenging.Before we dive into specifics, I highly recommend "A Spirituality Of Fundraising" by Henri Nouwen. This insightful book provides a foundational understanding of the biblical principles behind people coming together to support meaningful work and helps build confidence in inviting others into your mission.As a nonprofit coach, I often emphasize the importance of shifting your mindset around fundraising. Remember from our previous episodes, the goal of outlining the problem and solution is to position your prospect as the hero, with your nonprofit serving as the guide.When it comes to The Ask, this dynamic remains. You are connecting the "hero" (the potential giver) with the impact their financial gift will have on someone's life. It's about partnership, not just a transaction.Key Differences: Relational Giving vs. Transactional GivingTransactional Giving: Asking for resources so that you can go do something.Relational Giving: Inviting people to partner with you so that together, the work gets done through your nonprofit. People are excited to create impact stories through relationships!By allowing this mindset to take root, you'll become clearer and more dynamic in inviting others into partnership with your nonprofit. For faith-based nonprofits, this perspective can also shift the responsibility for funding, reducing the personal sting of a "no."Key Points for Making a Clear and Effective Fundraising Ask:Be Clear About Your Needs and the Impact of Their Gift: The more directly the gift is tied to the problem and solution, the better. Example: Instead of a vague "donate what you can," try: "The monthly cost of care for one resident is $3000. Could you commit to $100 a month to cover a day of care?"Put Yourself in the Potential Partner's Shoes: Wouldn't you want to know exactly how your contribution will help? Clarity removes the guesswork and frustration.Don't Offer Too Many Options: Stick to 1-2 clear giving options, and definitely no more than 3.Tailor Your Ask to the Situation: An email campaign will differ significantly from a face-to-face meeting with a major donor. Do your homework!Key Takeaways for Fearless Nonprofit Fundraising:Fundraising is about relationship and partnership. You and your financial supporters play equally important roles in achieving your nonprofit's mission. This mindset prevents fundraising from becoming a mere transaction.Present your need with clarity and offer 1-2 specific suggestions for partnership. Avoid vague language like "whatever you can do would be great."Need Help with Your Nonprofit's Fundraising Ask?If you have questions or need help articulating your fundraising ask, don't hesitate to reach out via email. I'm here to support your nonprofit's growth!Coming Up Next: Step 4 – Creating Urgency in Your Fundraising Efforts!Have a Specific Nonprofit Question? Book a FREE Call! Contact | Nonprofit Launch PlanStruggling with Nonprofit Fundraising? Grab Your FREE Mini-Course!Let's face it, fundraising is often the #1 pain point for startup nonprofits and even established ones. But it doesn't have to be! At Nonprofit Launch Plan, we believe fundraising should be a primary focus from the beginning. That's why I've created a FREE mini-course, complete with a PDF workbook and 5 short videos, to guide you through the 5 core steps of the Fearless Fundraising Framework.This free resource will help you:Clarify your nonprofit's messaging for maximum impact.Grow your confidence in asking for donations and financial partnerships.Develop a proven fundraising plan that gets ...
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    13 分
  • Fearless Fundraising Step 2: Making Your Donor The HERO
    2025/05/07
    Episode Title: Fearless Fundraising Step 2: Making Your Donor The HERO Host: Matt StockmanEpisode Description:Welcome back to The Nonprofit Launch Plan Podcast, your essential resource for startup, small, and growing nonprofits. Hosted by Matt Stockman, this podcast provides nonprofit leaders with the frameworks, tools, and guidance needed for lasting impact. We focus on the 6 key areas crucial for nonprofit success: Leadership, Development (Fundraising), Marketing, Programs, Operations, and Finances.In this episode, we dive deep into Step 2 of the "Fearless Fundraising Framework," a crucial element for effective nonprofit development. Following up on last week's discussion about defining the specific problem your nonprofit solves, we now tackle the solution. Discover a counterintuitive approach: your nonprofit isn't the hero, your donor is! Learn how to position the impact of a potential donor's contribution as the true solution, shifting your fundraising communication to make the giver the central figure in the story. This episode is packed with practical nonprofit fundraising strategies and nonprofit leadership advice to boost your confidence and results.Key Takeaways for Nonprofit Leaders:The 6 Pillars of Nonprofit Success: Every thriving nonprofit needs strong Leadership, Development/Fundraising, Marketing, Programs, Operations, and Finances.Fearless Fundraising Framework Recap: This episode focuses on Step 2, building upon Step 1 (Get Specific About the Problem).The Solution is IMPACT: The core principle of Step 2 is understanding that the impact your work creates (enabled by the donor) is the solution, not just the work itself.Position the Donor as the Hero: Learn the nonprofit storytelling technique of framing your narrative so the potential financial partner sees themselves as the key agent of change. This is vital for donor engagement and successful nonprofit fundraising appeals.Shift Your Language: Understand why overusing "we," "our," or "my" can undermine your fundraising efforts by positioning your organization, not the donor, as the hero. Learn more effective nonprofit communication tactics.Practical Examples: Hear clear examples (like the Rwanda water well and homeless shelter meal scenarios) illustrating how to define a specific problem and present an impact-focused, donor-centric solution.Emotional Connection Over Data (Initially): While data is important for some, focus first on making an emotional connection through clear, concise problem/solution statements. This is key for initial donor relations.Internalize Your Message: The importance of memorizing and consistently using your refined problem/solution statements across your team for effective nonprofit marketing and fundraising.Avoid Common Pitfalls: Recognize the tendency to over-explain with data initially and how to structure your communication for maximum impact.Preview of Step 3: Get ready for the next step in the framework – "The Ask."Mentioned Resources:FREE Mini-Course - Fearless Fundraising Framework: Get the PDF workbook and 5 short videos walking you through all 5 steps to clarify your message, build confidence, and improve your nonprofit fundraising results. Get it here: nonprofitlaunchplan.com Book a FREE Call with Matt: Discuss your specific nonprofit challenges or questions in a no-pressure, no-obligation chat. Get personalized insights for your nonprofit startup or growing nonprofit. Book via the website: Contact | Nonprofit Launch PlanConnect & Support:Subscribe: Don't miss future episodes filled with nonprofit management advice and leadership strategies. Subscribe on your favorite podcast platform.Share: If you found this episode helpful, please share it with another nonprofit leader, board member, or founder who could benefit from this episode.Follow: Visit nonprofitlaunchplan.com for more resources.Keywords: Nonprofit Leadership Podcast, Nonprofit Fundraising, Nonprofit Startup, Small Nonprofit, Growing Nonprofit, Nonprofit Management, Nonprofit Development, Fundraising Strategies, Donor Engagement, Nonprofit Communication, Nonprofit Storytelling, Fearless Fundraising, Nonprofit Advice, Nonprofit Success, Effective Nonprofit Leadership, Nonprofit Best Practices, Nonprofit Marketing, Donor Relations, Nonprofit Finance, Nonprofit Operations.
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    12 分

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