Driven by mastery of social commerce platforms like Xiaohongshu (RedNote) and TikTok Shop, Chinese beauty is outperforming established players and establishing itself as a distinct and powerful category in the global beauty market. This trend signifies a shift from "Made in China" to "Inspired by China," attracting consumers, particularly Gen Z, seeking innovation, cultural richness, and value.

The world is getting more expensive, the consumer is getting smarter, and beauty shelves are shrinking—but getting sharper. Amid inflation, rising tariffs, and talks of a possible recession (J.P. Morgan Research estimates a 40% likelihood in 2025), the beauty industry is adapting: mass-market is growing faster than luxury, and minimalism has become a conscious strategy, not a compromise.

This podcast is about the most popular natural extracts in cosmetics - such as centella, green tea, mushrooms, chamomile and honey - and why they remain trending: proven effectiveness, barrier support, inflammation management and antioxidant protection.

Explore cutting-edge skincare with Skin Deep — the podcast where beauty meets science. Learn about microneedling, spicules, AI in cosmetics, and more. Each episode is your quick guide to real, effective beauty practices. Created as part of the Open Beauty Hub — a global community offering free, trusted training for beauty professionals. Listen, grow, and stay ahead in the beauty industry.Join our FREE 4 DAYS COURSE as VISITORShttp://community.openbeautyhub.com