• PubCast: The future of programmatic: Episode two

  • 2020/08/19
  • 再生時間： 25 分
  • ポッドキャスト

PubCast: The future of programmatic: Episode two

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  • Episode two takes on one of advertising’s most important topics - transparency and how Supply-Side optimisation (SPO) is playing a part in solving this issue. GroupM Asia Pacific investment director, John Miskelly, joins to explain the challenges facing agencies, brands and publishers alike. Also in each episode, PubMatic chief revenue officer, APAC, Jason Barnes will give a need-to-know account of this all-important topic.

    Hosted on Acast. See acast.com/privacy for more information.
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あらすじ・解説

Episode two takes on one of advertising’s most important topics - transparency and how Supply-Side optimisation (SPO) is playing a part in solving this issue. GroupM Asia Pacific investment director, John Miskelly, joins to explain the challenges facing agencies, brands and publishers alike. Also in each episode, PubMatic chief revenue officer, APAC, Jason Barnes will give a need-to-know account of this all-important topic.

Hosted on Acast. See acast.com/privacy for more information.
政治・政府 マーケティング 経済学
続きを読む 一部表示

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